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Building a Strong Safety Culture through Clarity with Ann Latham

The Safety Guru_Episode 111_Ann Latham_Building a Strong Safety Culture through Clarity

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In this must-listen episode, we invited a special guest, Ann Latham, widely known as the Queen of Clarity. Ann shares the power of clarity in fostering clear communication and understanding to achieve joint commitment across your organization. She introduces her powerful insights on the disconnect principle, offering practical advice to help you build a strong safety culture through clarity in your workplace. Tune in now to gain valuable insights!

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Real leaders leave a legacy. They capture the hearts and minds of their teams. Their origin story puts the safety and well-being of their people first. Great companies ubiquitously have safe, yet productive operations. For those companies, safety is an investment, not a cost for the C-suite. It’s a real topic of daily focus. This is the Safety Guru with your host, Eric Michrowski, a globally recognized ops and safety guru, public speaker and author. Are you ready to leave a safety legacy? Your legacy success story begins now.

Hi, and welcome to the Safety Guru. Today, I’m very excited to have with me, Ann Latham. She’s a best-selling author of four books, Power of Clarity: A Modern Classic, The Disconnect Principle, her most recent book, in addition to Clarity papers and Uncalming Means. She’s an expert in clarity. First, let’s get started with a quick introduction to how did you become the of clarity.

All right, that’s a great question. So, before I quit my corporate job and decided to be consultant, I asked everyone I’d worked with, my boss, my former bosses, my colleagues, what is it I do exceptionally well that is most unusual? And their answers were thoughtful, wonderful answers. And they all came back and said, basically, that I take in large quantities of information, cut to the chase, find the kernel, figure what the most important next decision is, and move people forward. So, I called my company Uncommon Clarity, and I started trying to sell Clarity after that, and people don’t buy Clarity. So, I ended up doing strategic planning and team effectiveness and process improvement and all that thing. But I started writing about clarity right away, and I started writing about how I create clarity, how others can do what I do to create clarity and make things more efficient, more effective, more productive, and feel more confident. So, people started calling me the Queen of Clarity because that’s what I kept writing about.

And there’s no space where clarity, and I think making sure we don’t have disconnect, is more important than in safety, right? Because at the end of the day, it could cost somebody’s life. There could be catastrophic events if there is a lack of clarity. And that’s really where I got interested in your book and the principle. There’s also a great TED Talk that you’ve recently hosted. So, tell me a little bit about the disconnect and how it applies, in this case, to safety.

Right. So, I’ll tell you how I came about the Disconnect Principle, which is the title of the book. And I was working with a client who called me one day and said, I have to give some feedback to one of my employees, and I always struggle with this. He’s a difficult employee, so help me out here. So, I taught him everything I’d ever learned about giving feedback, how to zero in on a specific observable behavior and to be able to get the impact of that behavior. So, we made it really clear to the employee that this is what the problem is, and this is why so that he would understand. And when I finished teaching this guy everything. He was so ready for this conversation because he was so sure it was going to go so much better than in the past. But then it didn’t.

No.

And that’s when I realized what missing from all that advice. And the problem is that all that advice tells you what to say, but not what to think. And so, if you want to give someone feedback and you prepare the perfect script, you’re still going to fail if the thoughts in your mind are judgmental or if you’re determined to fix the guy or fire the guy. So, I’m sure Max walked into this room with this great script, but I’m sure his body language and his tone of voice and facial expressions gave him away. And his employee figured out immediately that Max was mad at him in danger of losing his job. And so, the conversation didn’t go well. Because if you judge somebody, if you try to fix them, correct them, coerce them, manipulate them, you’re not going to walk in there and have a calm, constructive conversation. It’s just not going to work well. And so what I determined was that what you need to do is to wipe those judgments, those assumptions about why someone screwed up, and get them out of your head and just go, if something doesn’t happen the way you expected, all you know for certain is that something didn’t happen the way you expected.

You just don’t know much. You don’t know why. You can’t start making assumptions about why someone did that you didn’t expect. I mean, it might not even be wrong, just it’s not what you expected. So, the first thing you should say is, I think we have a disconnect. When you say something like that, it’s judgment free, and it’s focused on the thing that went wrong, the situation, not the person. So, the next step is to ask, where are we and what do we need to do next? And so, you’re not trying to fix You’re just trying to fix the disconnect. Where are we? What do we need to do? How do we make things better?

I think what’s really powerful is your message around fix the disconnect, not the person. So ultimately, you’re giving feedback you want to change in the behavior, but you’re not in it. If I’m understanding, reading you correctly, you’re not trying to fix the person. You’re not trying to go and prejudge why they made a mistake, didn’t apply a rule, or something along those That’s right.

Right. And so, their behavior will change not because you’re changing them, not because you’re correcting them, not because you’re fixing them, not coercing them, manipulating them. You change their behavior by helping them understand that the situation didn’t work out. So, what do we need to do differently? And it’s we. You may be at fault. You may be the one who didn’t give them specific instructions. You may be the one who put pressure on them to do something else. You gave them too many priorities. You gave them too much work. So, you have to go in there with a sense of a partnership that it just didn’t work out for whatever reason. Now, let’s talk about what did… I expected this. Apparently, you expected something different or weren’t able to do it or something. Where are we? It’s a partnership. It’s solving the problem together. There’s no blame.

No blame. And then how do you drive accountability? Because in your book, you talk about reframing accountability or the principle of accountability, because it’s not about removing accountability from the equation.

Right. It comes back to that whole employer-employee relationship, be a partnership. So, holding someone accountable isn’t about holding their feet to the fire or putting pressure on them. It’s about partnering for success. Sure. So, accountability is about, to me, it’s about working together. So, it’s me helping you succeed. It’s you are working with me so that the two of us together can succeed, because in any business relationship or pretty much any relationship. If one person fails, it hurts the other person as well, right? Right. So, you want to be an accountability partner. So, yes, you want to be specific about what needs to be done. You want to be specific about how it needs to be done if there’s particulars, to work with the person to be sure they agree, they understand, and they’re willing and able to do what you’re asking. Otherwise, you’re dreaming. I’m big on setting expectations by working together and being sure that the person agrees. So, you might say something like, this is what we need done. You seem to be the right person. Are you? Get them to sign up. Say, yeah, that’s right up my alley. Or I don’t have any time.

Then you want to know that right up front instead of trying to pressure and coerce.

So very much about building the conversation, understanding, not fixing the person, and then getting to a joint commitment in terms of how we are going to move forward together, essentially.

Yes. And another part of that and actually in my book, The Power of Clarity, I talk a lot about delegation. But when you delegate something, you don’t just throw it over the wall and hope that it all works out just fine. Just go do it. So, one of the most important things about delegating is you talk about the steps you’re going to use. So, for instance, with a very experienced employee that you get along well with, you might be able to say, just go do this. But even in that case, there’s room for misunderstandings, right? There’s room for-100 %. Yeah. Yeah. Difference of opinion of what needs to be done and deadlines and how things need to be done and how well things need to be done. But with a for a junior person, you want to be really specific about, okay, step one, you need to go perhaps and flesh out what I’ve just told you and tell me how you’re going to approach this problem. And then, let’s check in at that point. And then when you get back together, you’re checking in on a specific thing that’s accomplished, and it’s an opportunity to figure out what you can add to the process.

So, step two, once maybe they’ve come back and they’ve flushed out their plan, then you can add to that. And you say, well, what’s the next logical step here where you need me, or I need to check in with you to be sure that I’m confident things are going the right way? So, you take it in a stepwise fashion to be sure that things are going smoothly. So, for instance, someone’s putting together a plan, you say, okay, come back to me and I’ll help you look at the risks. So, they flush it out. And it’s really important to you as the manager to say, I want to be sure you’re considering the risks and planning for contingencies. So, you make that. That’s the next milestone you’re going to. You see what I mean? So, you take this stepwise specific approach so that you’re not just checking in with them on Monday mornings, every Monday to say, are you on schedule? That’s not how you hold people accountable and delegate. You say, no, I think at this juncture, I want to see how things are going because I can help with this, or I need to be confident this is proceeding.

So, it’s a stepwise approach.

It’s actually been interesting because when you say this, it reminds me in safety and aviation, which hasn’t been extended in many other sectors. But obviously, if the pilot or the pilots and the control tower misunderstand communication, it can have catastrophic impacts because you could have two planes colliding with each other or lots of other horrible outcomes. Typically, no more than three things are communicated at once because the idea is if I give you four, five, six things, you’re going to forget one of them. I’m going to give you three things at most at a time. And then the other piece that I think is very connected to what we’re saying is this concept of three-way communication, which is I’ll share an instruction to you as an example. You’ll repeat your understanding of what I just told you, and then I reconfirm that what you told me matches what I told you. Sounds overly complicated but eliminates the lack of clarity as to what your next steps are in case all sorts of things could have gone horribly wrong.

Yeah. Well, let me tell you a story that you made me think of. When I was a brand-new employee at a high-tech company at one point, I was sitting in on a meeting and I couldn’t understand anything anyone was talking about because it was technical and they’re all speaking in acronyms. Sure. There was a point meeting where two people were going back and forth trying to solve a problem. And I was just listening as hard as I could to figure out what they were talking about. And when they finished, I said, Wait a minute. Did you just agree to do XYZ? The one said yes and the other said no. And I knew, even though I couldn’t understand what they were talking about, I knew that they had not just agreed, and they thought they had just agreed. It was ridiculous.

But how many times does that happen in a day-to-day business where we think we’ve agreed or we had a meeting we agreed on something, and then the 10 participants all have a different understanding of what the expectation is?

Yeah, and it happens all the time. And it’s one of the reasons I became the Queen of Clarity, because I saw things like that. And my processes and methods help you avoid those kinds of things. I love to tell three things at most. And that specificity, it helps you Wiring three things helps you ensure that you are being very specific about what that person needs to hear. I always ask the question, what needs to be different when we’re done? And I want to know what the outcome looks like. What has to be different 15 minutes from now? What has to be different by lunchtime? What has to be different by the end of this meeting? And I always say, don’t start a meeting without knowing what needs to be different when you’re done. What are you going to walk away with that you didn’t have coming in? So that’s similar to those three things at most. What specifically needs to be different when we’re done here so that things can be… You can unleash progress; you can move things forward. And that’s a great example of helping people be really specific. If you tell them you need to say three things, they can’t just blah, blah, blah.

They must go, what are those three things?

And it’s being very I love your question there. It’s really trying to get people to understand, okay, what needs to happen next? Not, let me blurb up a bunch of things and hope that you understood my intent.

Right.

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One of the things I know when we talked about when we first connected, you touched a little bit about creating an environment for raising concerns, and I think that’s an element as well with Clarity. You talked about being a brand-new employee on a team, but that happens all the time. Again, if you’re in a safety space, implications can be quite substantial. But I’ve seen this many times where the most junior employees, they’re listening to what they’re needing to do, listening to a tailboard or a start of shift meeting that’s telling them clear instructions, and then you ask them afterwards, So, what are you going to do? And they’re like, I don’t know. They had no understanding what was shared, and nobody checked for understanding. Tell me a little bit about what you can do in this context to create that environment to raise concerns.

Well, I could talk about it. Okay, so the new employee, there’s two things there. You want the new employee to speak up, right? And that’s where the disconnect principle comes in. And you want the employee to be clear about what they heard in that meeting, what they’re planning, right? Okay, so let me talk about those. So, the disconnect principle is great because just that phrase, I think we have a disconnect. If that becomes part of your culture, then believe it, companies that have learned that and made it part of their culture, they see disconnects everywhere. So, making that part of your culture means that a new employee who’s learned that can be in any situation whatsoever, sitting in a meeting, just having been told something by the boss, you can just go, Wait a minute. I think we have a disconnect. Just saying, I’m not clear, without saying, I’m stupid, I’m confused, I’m losing it, whatever. I think we have a disconnect. I think you just said this. Is that right? Or I’m not sure when you’re asking me to have that done by. I mean, it’s the way to open the conversation to clarify and to ask those questions without saying, I’m confused.

I don’t get it. I mean, that’s hard to say. But I think we have a disconnect, just so I’m sure I don’t waste your time, just so I’m sure I’m doing the right thing. And so, it’s that line alone, I think makes it easier for a new employee to get what they need in terms of the specificity.

It’s interesting because it’s a very simple word, but like you say, it doesn’t cause any alarm. It doesn’t get people on a defensive. It just makes sense that somehow, we’re disconnected, we’re not sure. But simply introducing that word disarms the conversation. It’s now being acceptable to say that.

It’s not about you. It’s not about me. It doesn’t reflect poorly It’s not depending on anybody. It’s just the situation.

Yes.

Okay, so that’s one piece. Then you talked about new employees sitting in a meeting. They walk out and they’re not sure what they just heard. This only happens about 99% of the time. It’s not just new employees, believe me.

Oh, yeah.

And the problem is that people start meetings without knowing what needs to be different when they’re done. And A lot of meetings, if you look at meeting agendas, are filled with words. And I talk about this in my book, The Power of Clarity. But they’re filled with words like, let’s review, report, discuss, communicate, update, inform. Those sound familiar.

Very familiar. I’ve never seen this before, but yes.

When you think about it, those are what I call treadmill verbs because you can do them forever. You can communicate forever, discuss forever, review forever, report forever. There’s no way to know what you’ve done. And that’s the language that we use, especially in business. It’s almost like they teach it in business schools. So, I call them treadmill verbs, and they should be avoided entirely. But they drive meetings They’re all over meeting agendas. Let’s discuss this. Let’s review this. Let’s report that. So instead, they should only use destination verbs, another phrase I coined. And destination verbs make it obvious what needs to be done and when you are done. So, the first one and the most important one, because it is decided. Decisions are arguably the most important and It’s a frequent task we perform, especially in an organization. We decide things. And a decision, once you’ve made the decision, you’re done. You know what to make. And you also, you have to make a decision Because you’ve reached a fork in the road. When you make that decision, you’ve unleashed next steps. You can move things forward. So that’s true progress.

It’s progress.

Communicating isn’t progress because you can do it forever, and it doesn’t have an outcome. So, decide is the most important destination verb. There’s only five of them, which is the good news. Stepping one is plan. When you plan, you’re done when you’ve got a plan, and it unleashes next steps. The third one is solved or resolve. Resolve a problem, solve a problem. When you solve the problem, you’re done, you know it, and you’ve unleashed the next steps. The fourth one is list. Now, you can make lists until you’re blue in the face, but those lists should contribute to the other three. When you make a decision, you need lists like lists of decision criteria or limitations. You need lists of alternatives. You need lists of risks. Those lists, they don’t make the entire decision, but they’re concrete things that you can accomplish that move the decision forward, and you know you’re done when you finish the list. Plans need lists of action items, lists of resources, lists of to-do item. There’s a lot of lists that go into planning. So, if meetings only use destination verbs, it’s crystal clear for new employees and all employees that, oh, we just made a decision.

We just made a plan. We just solved the problem. We just made a list to help with this decision. So, with that clarity, you won’t have people in meetings going, oh, that was interesting, but I don’t know where it left us.

Right. So really forcing you to have a decision on where you’re trying to get to, what you’re trying to change after that meeting.

What needs to be different when we’re done? Yeah. And the things that move things forward, there’s four things: decide, plan, solve, list, confirm, and approve. Confirm is like someone says, I’ve done A, now I want to do B. Am I on the right track? They want a yes or no answer. But instead, we usually give them a whole litany of ideas and what to do on step 10, even if they’re still on step 2 and war stories. And we talk forever because we don’t just say, yes, go do step. Go for Yes. And then the sixth one is approved. I’m ready to implement. Do I have approval to do it? I’m ready for this. Do I have approval? It’s clear when you’re done, you’ve got your approval, you’ve got your confirmation, you’re done, and we’ve unleashed next steps. So, we’ve got real progress, and it’s crystal clear to the people in the meeting.

Love it. To me, I still, and for anybody who hasn’t watched your TED Talk, I think it’s worth having a listen because it’s a good 15-minute segment that really illustrates the power of just the word disconnect. I think very much applies to the safety space because it disarms it, making try about an understanding of why you’re not potentially following a rule, why did you not understand, as opposed to getting to solving the person. It’s just let’s understand what’s happening. You had some really good illustrations there in terms of not coming in with decision or judging the person at the front-end. I think that was one of my main takeaways from it. I think it’s a very powerful way to introduce it, to give feedback, or to capture an understanding of where is there a lack of clarity between two people. I loved it in the example you had around creating an environment for raising concerns. I think that’s a very powerful spot. If you create the language in the organization, it’s not just about giving feedback, having a difficult conversation. It’s also about how you create a language around somebody maybe not understanding clearly what needs to happen next.

Right. Yeah, it’s really powerful. And my clients who have learned it and use it, people are treated much more like partners, like equals. They feel free to speak up. Where there used to be a certain amount of griping or petty disagreements, they’re gone because people just say, wait a minute, we’ve got to disconnect. I thought you were going to do this. I don’t know what you were thinking. Where are we? No judgment. There’s no blame. People cut to the chase and figure out where weren’t they communicating clearly? Where were there too many things to do? Where were there other priorities? Where did someone just not know how to do it, so they didn’t get it done? Or where were they afraid to speak up and ask questions? If you are just, I think we have a disconnect. The focus is just not on the person. So, everyone feels more at ease to ask questions and to say what needs to be said.

And I think the other part that comes to mind is in many organizations, what I see is from a safety context, people aren’t necessarily giving feedback because they’re generally a nice culture. They’re friendly and they want to be perceived as nice, et cetera. But this also disarms that piece because it’s not about the difficult conversation that we have to prepare ourselves and speak in the mirror because we’re not comfortable having it. It’s not something that’s confrontational. It’s just we have a disconnect.

Yeah, absolutely. Yeah, because there’s no blame. There’s no shame. There’s no reason for anyone to feel bad. You just go, wait a minute. It’s a disconnect. It’s not about you and me. It’s the disconnect. And they happen all the time. I mean, the clients are everywhere. They are everywhere.

But I think it’s also to your earlier comment is if you introduce a language, people talk about disconnects. They’re more likely to find disconnects everywhere. But that’s a good thing because it’s about creating more clarity across the organization from a messaging standpoint.

Right. And when you say you have a disconnect, the first question is, where are we? What needs to be done next? But oftentimes, you also should ask, how are we going to avoid a disconnect like this one in the future? It’s a good question in a lot of cases. So, let’s say you and I misunderstood each other. You didn’t do what I expected. Instead of chewing you out, I said, I think we have a disconnect. You say, oh, I thought you meant this, and that’s not what you meant. And then we say, what do we need to do next? And then the very next question is, okay, how come we didn’t understand each other? How are we going to be sure we understand each other next time? How are we going to prevent a disconnect like this one from occurring again? And then you learn about each other. You learn the way you think, the way you act. So, it builds stronger relationships. There’s no fear there where people think, if I give someone feedback, it’s going to damage the relationship. With this method, it builds stronger relationships.

And I think it touches also on another topic that I’ve read through some of your books, is this element that we think we’re clear, but most of the time, we aren’t clear in our message. You’re seeking to understand, where is it that I wasn’t clear in my message?

Right. Yeah. The power of clarity, the whole first chapter is called, we aren’t as clear as we think we are, and it’s costly. It’s also risky.

It’s risky, too. Yes.

And yeah, there’s a remarkable number of examples in the book and through life where you go, Oh, my God. There’s one example where A VP tells one of my clients, look into this. And so, he goes, and he looks into this huge plan of hers and digs around and figures everything out and comes back weeks later with a recommendation. She didn’t want a recommendation. She thought it was a dumb idea. She just wanted someone to tell her it was a dumb idea so she could tell another VP it was a dumb idea. It’s like wasted time, burned relationships. The guy who did all the work had a team working on this project.

Oh, my goodness.

They lost faith in him. It was just a disaster. But she thought it was clear, I’ll just go look into it. It’s just an idea this VP had. So, yeah, there are a lot of cases where that happens. Another example is that the guy I was checking in with a coaching client, and he said, how is it going? He said, well, I’m still waiting for feedback on my marketing plan from my boss. I said, what did you ask for? I asked her to review the plan. I said, what do you need? He says, I need permission to execute. So, the next morning, He went in and said, Can I execute, implement this plan? So, he asked using a treadmill verb review, review my plan, which could mean anything, from grammar to credibility to whatever. And then he went back, specifically, and asked for approval, and he got a yes immediately. So, he lost several weeks for no reason. Furthermore, that poor boss probably had that plan sitting on the side of her desk ask. She probably picked it up 10 times and went, oh, shoot, what do I do with this? All that time right now.

It was hanging over her head, driving her crazy.

Yes.

Yeah. Anyway, there’s a lot of cases where we think it’s a It’s a simple request, and it isn’t.

It’s not. Yeah. Very powerful in simple message, but hugely important, particularly in the safety space. We just talked about, there’s too often there’s a disconnect that happens on the safety side where we have a new rule procedure and somebody’s not following it. So, we assume the worst. I’ve seen… I had one person actually tell me; we have a great safety program. It’s an at-will safety program. You make one mistake and you’re gone. Never learn anything from that. But how do you make sure you fix the disconnect as opposed to trying to fix the person ultimately? And then again, there’s no space where clarity is more critical and has bigger consequences than in the safety space. So how can we become clear in terms of our message, clear in terms of the conversations that we have? So very, very powerful message. Again, I encourage you to pick up the disconnect principle or the power of clarity. And if anybody wants to get in touch, what’s the best way to do that?

I’m easy to find on LinkedIn If you type in Anne Latham, only one of them will say Queen of Clarity after it. But also, if you go to Ann Latham. Com, you’ll find links to the TED Talk and to my books. Yeah, so that’s the simplest way. Perfect.

Thank you so much.

Thank you. It’s been a fun.

Thank you for listening to The Safety Guru on C-suite Radio. Leave a legacy. Distinguish yourself from the past. Grow your success. Capture the hearts and minds of your teams. Elevate your safety. Like every successful athlete, top leaders continuously invest in their safety leadership with an expert coach to boost safety performance. Begin your journey at execsafetycoach.com. Come back in two weeks for the next episode with your host, Eric Michrowski. This podcast is powered by Propulo Consulting.  

ABOUT THE GUEST

ANN LATHAM, known widely as the Queen of Clarity, is the author of the modern classic The Power of Clarity and the new release The Disconnect Principle in addition to The Clarity Papers and Uncommon Meetings

She founded US-based consulting firm Uncommon Clarity® where her clients represented over 40 industries and ranged from organizations such as Hitachi and Medtronic to non-profits such as the Public Broadcasting Service, United Way, and colleges and universities.

Ann’s advice has appeared in publications such as The New York TimesBloomberg, and Management Today, and is an expert blogger for Forbes.com. 

Ann is also the sole recipient of a corporate award that she cherishes to this day: Most Likely To Dispute Recognized Authorities.

Ann is no longer taking clients. She has discovered that climbing mountains, playing pickleball, reading fiction, and traveling just don’t leave enough time for them! Luckily, her books are chock full of game-changing concepts and techniques for creating the kind of clarity that doubles productivity, confidence, and the ability empower others and maximize their potential, while also building strong relationships and effective teams.

Connect with Ann on LinkedIn at: https://www.linkedin.com/in/annlathamuncommonclarity/.

Learn more and find links to her TEDx Talk and books at: https://annlatham.com

ANN LATHAM

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Harmony at the Table: Negotiation Strategies to Elevate Safety with Keld Jensen

The Safety Guru_EP 110_Keld Jensen_Harmony at the Table Negotiation Strategies to Elevate Safety

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ABOUT THE EPISODE

In this episode, we welcome Keld Jensen, a renowned expert in negotiation, to delve into a crucial yet often overlooked dimension of workplace safety—negotiation and strategic collaboration. Keld shares essential insights on how strategic negotiation can transform safety from a core value into tangible, actionable outcomes. He highlights the importance of collaboration and shared responsibility, particularly with subcontractors, to ensure that safety is prioritized in every aspect of operations. Join us now for a profound understanding of how negotiation serves as a powerful tool in enhancing safety culture, creating an environment where all stakeholders work collectively towards a safer workplace.

READ THE EPISODE

Real leaders leave a legacy. They capture the hearts and minds of their teams. Their origin story puts the safety and well-being of their people first. Great companies ubiquitously have safe, yet productive operations. For those companies, safety is an investment, not a cost for the C-suite. It’s a real topic of daily focus. This is the Safety Guru with your host, Eric Michrowski, a globally recognized ops and safety guru, public speaker and author. Are you ready to leave a safety legacy? Your legacy success story begins now.

Hi, and welcome to the Safety Guru. Today, I’m very excited to have with me Keld Jensen, and he is a master negotiator. He’s on a long-term mission to improve negotiations. He’s author of 26 books. He’s an associate professor, definitely an expert in negotiations. We’re going to have a really interesting conversation on negotiations and safety. Keld, why don’t you introduce yourself in terms of how you got into negotiations and some of your expertise in this space?

Eric, first and foremost, thank you for having me. I think it’s going to be a great topic, not a topic that is being discussed that often. That’s interesting. Well, if we jump back very quickly. Originally, I was in the technology industry in Scandinavia. I was heading a public company in Stockholm. And what happened was a negotiation expert we hired came to help us out in the organization with negotiation. And in, to be exact, 2 hours, he moved me from being constantly incompetent in the world of negotiation to be constantly incompetent, which is a terrible wake-up call because you suddenly realize that you’re not good at something that you thought you were good at. So short version, Eric, what happened was that this was in 1998, I realized that that’s not only me. That happens to a lot of executives who They think they’re good at negotiating, but in reality, they’re not. And it’s not because they don’t want to. It’s not because they don’t focus on it. They just think that they have done it so many times. Automatic, they’re good at it. And I was suffering from the same understanding. So, in Anyway, I jumped ship.

I left the technology and then moved into advisory consulting on helping organizations and governments around the world on improving negotiation. So, I don’t call it a job, Eric. I call it a mission because it’s a call for me to help How people understand the importance of how we collaborate, how we negotiate, and how we work together. 

One thing when we first connected that was really apparent is that safety is often talked about as number one value, the most important thing here, but there’s a very strong disconnect when it comes to negotiations around safety. One of the things that really was my aha is when you start talking about the top themes that are in negotiation. Share a little bit about that background.

Yes, exactly. I’m working closely together with an international non-profit organization, World Commerce & Contracting, with 80,000 members globally. And their members are within contracting, commercial procurement, legal, what have you. And every year, they do a study where they are out asking their members on what the most negotiated variable is and what is the most important variable. And what is interesting is that what is considered the most negotiated variable is, first and foremost, very different to the most important ones. You would expect that those be very similar, those two lists, but they’re actually very different. And the most important ones or the most negotiated ones are often ones that create no value whatsoever. It’s not a tangible one. It’s liabilities, its limitations, it’s fines and warranties and stuff like that. Something that is basically more or less all down to the legal professionals to negotiate, something they can settle and hackle back and so forth. In my world, the reason organizations are negotiating is to create and distribute value. That’s basically the only reason two companies have ever negotiated for anything. So, to me, it’s always fun to see this most negotiated variable list because most of it is not creating any value whatsoever.

And the most important variables to negotiate, as I just said, are then very different to the negotiated one. So, the most important and the most negotiated are very different. And I just love when you brought up safety as a topic, because I think I made fun of it on our prep call, Erik, because when I walk into a major corporation’s HQ, in the reception, there’s always a poster on screen saying, Priorities in our organization is, Ta-da, safety. And then when you’re sitting in an actual negotiation, I rarely hear that word coming up. It’s not something that’s really being It’s negotiated. And one of the things, even though it is crucial and essential, we can all agree on that, is that it’s very hard to put a value on. When something becomes less tangible, what I call a subjective variable, we’re working with the concept of objective variables and subjective variables. Objective variables is something we can calculate. We can put in a spreadsheet, delivery time, warehousing, speeding up the terms of payment, blah, blah, something we can calculate. We can put some numbers on it. But safety, ESG, terms like that is really hard to quantify.

When it becomes hard to quantify, there’s a tendency that the priority of those variables is not that high because a lot of negotiation The creators don’t really know what we should do. It becomes a weird… I make a difference between what I call traditional negotiation and hackling, and then becomes more a hackling than actually negotiation, creating a value.

I think that’s a real. That’s an interesting one because it’s almost never coming up, but it should be because we know in instances the catastrophic impact that safety not being built in can have. The easiest one to come up with is Deepwater Horizon, where there’s a lot of subcontractors that were involved. A lot of elements probably are not familiar with their contracts, but probably a lot of liability clauses put in. But how do you design safety in at the forefront? The other one that’s coming in is just recently in the press has been a lot of coverage around Boeing and the subcontracting relationship that they’ve had with spirit AeroSystems. And how do you build in safety there when it critically needs to be?

Exactly. I think one of the problems, I don’t have the answer to everything, Eric, but I think one of the problems I see when I participate as an advisor with my clients, and I’m working, for instance, a lot in energy. And I see that the oil company, I’m not mentioning any names, but let’s just say an oil company. They are working with a subcontractor, and the legal professionals representing the oil company are doing whatever they can to push the responsibility, for instance, on safety onto the subcontractor. And when they’re successful doing that, they are thinking, hey, we are home free because the responsibility is now on the other side. What I don’t think they sometime understand is that if something goes bad, they are still responsible in the view of the population, right? Because we know the media. The media is not going for the subcontractor because obviously, very often, it’s a company nobody ever heard of, but they’re going for the big name because that’s the headline. So, from a legal point of view, the buyer might be right. But from a public relation point of view, they’re going to lose big time. And the cost of losing in the eye of the population and the media is, well, we’re talking millions and millions and millions of dollars.

It quickly. I think they sometimes completely forget that fact when they’re sitting negotiating with the subcontractor. It’s not just about pushing that responsibility to the other side but collaborate about how we actually make this one understood and agreeable.

I think that’s the key element, is how do you start building a relationship where safety is something that’s not legislated from a contractual term to push responsibility, but more how do we work together to create a framework work around safety? One thing that struck me from our initial conversation is from the work, the books you’ve done, you’ve talked about smartnerships. Tell me a little bit about smartnerships and some of the elements around qualifying counterparts and the other one I took note on was around relational contracting.

Yes. Well, what I’m basically saying, Eric, and this is slightly provoking, I know, but I basically claimed that we haven’t really changed the way we negotiate since 1776. I’m getting back to why, specifically, I’m mentioning that year. But I’m basically claiming that more or less, we are negotiating the same way today as we’ve done the last 200, 250 years. And that way, a lot of organizations are negotiating today is positional, zero-sum game. I win at your expense, or you win at my expense. So, if I want to save $100 on safety, you’re going to pay for that. And if you want to save $100 on safety, I have to pay for that. So, I can only make progress if you lose. Back to the oil company and their subcontractor, they’re negotiating back and forth about who should take on the cost. And one of them finally will win by the other one picking that cost up. That is not a very intelligent way to negotiate because nobody obviously just wants to pick up the bill of their own free will. So, they’ll be trying to do whatever they can to find that expense or reduce that cost somewhere else.

So, what we’re doing instead is we created back in the ’90s a concept called Smart We could also have called it partnership version 2.0. And the alternative to a positional negotiation is a collaborative negotiation. I’m not in favor of collaborative negotiation just because it sounds nice or be good to other people, but because it makes financial sense. Because what we’re doing in Smartnership is focusing a lot on quantifying variables, prioritizing variables, and identifying who got the lowest cost on a certain variable. For instance, just to give you an idea, if we were talking in terms of payment here, Eric, and instead of just hackling and going into a zero-sum game where I would perhaps have the buyer saying, well, I want a line of credit for 90 days. We would investigate, what is your cost of capital? What is my cost of capital? The One of the lowest costs of capital would pick up the financing part. Let’s say that you have an interest of 6%, I have an interest of 2%, the difference is 4%. That is what we call nicer economics, negotiation economics, the asymmetric value. Now, instead me just pushing you to do something, we will quantify and utilize those 4%.

So, for instance, if you had a high interest rate than me, I might say, well, you know what? I’ll be happy to cover the finance, but you have to reduce your price by 5%. By doing that, I could be saving you 1% and increasing my benefit by three. And we have more than 300 variables where we can actually put that model of economics on. It could be delivery time, warranty, safety, ESG, installation, services, education. The list goes on and on and on. But it requires transparency. It requires honesty. It’s nice words on a piece of paper, but in reality, it really requires real transparency and real honesty to sit down and discuss what is your actually cost, what is my actually cost. And then we have to understand, I’m willing to take on a certain cost if your benefit is higher and you’re willing to compensate for my cost. I don’t know whether that makes sense, but that’s basically the philosophy behind Its partnership in the agroeconomics.

But it could be, and obviously there’s labor law implications to consider, but it could be something saying the super major, the larger player, may have tools, capabilities, development programs that can help from a safety culture standpoint as an example, and that you may not be able to afford, or if you try to go get them, you’re going to go for the lowest cost option, which may not be the best one. How do we factor information sharing, if I’m hearing you correctly.

Yes, absolutely. Smartnership is very closely related to relational contracting. That is an up-and-coming thing. I see more and more huge global organizations that are figuring out that relational contracting and negotiating in smartness makes sense compared to the old school philosophy about winning at the expense of the counterpart. And just explaining 1776, by the way, the reason for that year is that was the year when the famous Scottish philosopher Adam Smith wrote the book The Wealth of Nations. And that is basically the Bible for the capitalistic system. And what he’s stating in that book is that you should only do what’s good for yourself in any trade relationship. You should basically be focusing on what’s good for me and not for the counterpart. That theory was actually shot down in the ’60s by the famous American Professor Dr. Nash, who won the Nobel Prize in economics, by coming up and say Adam Smith’s philosophy, from a mathematical point of view, is I’m absolutely wrong. You should do what’s good for yourself and the counterpart at the same time. That’s the only way that makes financial sense for everybody at the table when you are negotiating.

So that’s why I’m saying that the philosophy in the world of nations on how we should do trade is actually completely old and out of date.

But I think that also positionally changes you’re thinking around, how do I enter that negotiation when it comes to something like safety, where there is a joint benefit. It may be something where you need to take the lawyers out because lawyers will naturally go towards indemnities and things that is a gain for them in their area of expertise. But it’s co-creation of how we create the right environment. I remember seeing with one oil and gas player, I won’t name them, but they had created actually a very strong safety culture in a site with multiple contractors. They essentially came together and saying, we will create this environment. We will have a leadership program that we will invest in, where we’re going to agree to some joint norms on how we show up. We’re going to collaborate with each other. We’re going to give feedback between contractors even so that you may be improving somebody else’s safety, even if you’re a competitor, technically. It was a set of norms where they really invested at the front-end and not trying to get in a win-lose, but really trying to say, how do we create an environment where everybody wants to work at this job site?

 Absolutely. No, that absolutely makes sense. Because safety is not a win-lose thing, is it? Everybody can only lose if safety is not working. It makes absolutely sense what you mentioned right there.

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One of the things as well we talked about initially is the element of incentives in procurement organizations. A lot of our procurement organizations that I’ve seen or worked with, the chief procurement officer gets compensated based on how many millions of dollars that they’ve saved. In many cases, it’s funny money because the counterparties know exactly how much they need to come, so the price is inflated, and then they say, oh, I saved you a million dollars, but I was always going to settle at that price point, Pierre. Tell me a little bit about the role of incentives and how these plays into this type of negotiation.

Yes, no, you’re absolutely right. Now, first and foremost, I think we can all agree that humans are doing what we’re being measured on, right? So, if you, as a procurement officer, are being measured on reducing price, well, that’s what you do. And I have lots of clients and lots of students in our trainings who have come back to me and said, I completely get your philosophy about NEC economics and Smarter ship. I completely get your philosophy about approaching, collaboration, being transparent and sharing cost and benefits. However, I’m being measured on reducing price and only price. So, I can’t implement the tool that you are preaching because that’s not how I’m being measured. So, what I’m often saying here, Eric, is that negotiation is a executive strategy. It’s something that the top has to understand. And then they have to change the system how to measure success in the organization. And if you don’t do that, it’s a waste of time educated anybody, educated educating anybody in changing their view on how to negotiate, because the organization have to change their view on what is a successful negotiation. The fun part when you talk a change from zero sum into smartness, Eric, is that in smartness negotiation, The procurement officer might actually pay more for the service of the product than he or she did last year, but the total cost of ownership for his company may be way lower.

So, you have to measure on some completely different variables than just the price. And that makes sense when you and I sit here and talk about it, it makes sense in the laboratory, it makes sense in theory. But out in reality, as I just said, that requires that the organization completely is changing the mindset on how we want to measure and give a bonus to our employees. That’s not that easy.

It’s not easy, but it changes a lot of variables. One of the things that I see in the safety space from a contractual standpoint that causes a lot of issues can be even something as simple as to how I pay you. If I pay you, say, in construction, by the number of holes you dug, then it incents you to dig holes faster and potentially take shortcuts. In a lot of cases, what then the organization does is they transfer that incentive to their employees and say, you’re paid by the number of holes you dig. So, you dig faster, but you then take some shortcuts so you can get 20 holes done this day, as opposed to Maybe what’s reasonable is 15, 16, because now money is transferred to the employee. We’re not trying to create a disincentive for safety, but indirectly the terms are changing. But you could pay the same amount but structured in a different way. But you’re still driving productivity, but there are ways of doing it that have less impact. Too often I see these not even being contemplated in negotiations.

You’re absolutely right. What we all are preaching is that you shouldn’t do what we call a Salameh negotiation. Just negotiating, for instance, the number of holes. You have to negotiate everything as a package. Instead of just agreeing on that we should do 20 holes instead of 15, you should talk about the number of holes you’re supposed to be doing per hour. But at the same time include variables like safety and delivery and terms of the payment, everything. So, everything is being negotiated as a package. Because if you do this Salameh, then you would agree on 20 holes instead of 15. And then the next day, you would be negotiating safety issues that is not related to the 15 and 20 holes. And then you’re surprised two months later when you have an increased number of accidents, and nobody understands why. But that’s because everybody was measured on creating more holes and thereby potentially increasing the risk of safety going down the drain.

I think this is a very important topic. As you said, I have never seen somebody write about it. I’ve never seen somebody talk about some safety in negotiations. I think one of the things that I’ve tried to do with a lot of organizations is getting chief procurement officers, key people in the procurement organization, key people in the general counsel’s office, the lawyers, to go out in the field and actually understand how does safety show up? What’s the consequence? How are they impacted? Because too often they’re head office thousands and thousands of miles away from where the risk is, and they miss those connections. I think that’s a first step so that you then understand, how do I shift my negotiation?

I would compare safety today a little bit with ESG. ESG is a hot topic and something everybody talks about. But again, back to the negotiation table, it’s not really seriously being negotiated because you don’t know what to negotiate or how to negotiate it. Because it’s just a thing, it’s like a cloud up there in the sky that we know it’s something that is important and we should all talk about it, but how? How do we negotiate this thing? And things become so much easier to negotiate the second we can quantify. So, if there’s a cost or benefit associated to something, it becomes so much easier and suddenly important to negotiate. I think one of my recommendations, I know this is really hard, but one of my recommendations would actually try and quantify safety. What is the cost if things to go bad? And what is the investment that we have to take to avoid something going bad? Because if we can put those numbers in a spreadsheet, then everybody suddenly wakes up and say, oh, God, this is important, because the consequence is X. If we only invest this, we will blah, blah, blah, whatever.

I’m sure you got the point. So, the second we actually put it up there on the list of something that is tangible, things become easier to negotiate, and also everybody’s more aware of it.

One of the big challenges with it is the psychological distance you’ve got between the negotiation and an event happening. Even if we talk about Deepwater Horizon, we’re talking about contracts that were done years, years before, and it’s hard to see the connection between how I negotiated an outcome. If it did, we don’t know that for a fact. But it really becomes that event is low probability but high impact. If it does occur, and it’s a big balloon payment.

It was funny. I’ll just give you another example. I was sitting with a major construction company in the US in the last year, and I was sitting with the executive, and we were talking about actually some safety stuff. And there was a special tool, and I’m not going into details, that was supposed to be in every truck because that would just help safety in general. And the executive I talked to said, well, that tool is obviously in every truck because that’s a requirement. And then I was out on the building side, and I was asking some of the truck drivers, do you have that thing in your truck? And they said, no, no, because the cost is $17,000, and I will probably never use it. I’m being measured on my budget, so I just decided not to buy it. Again, I’m just getting inspired what you said, Eric. It’s really far from the executive floor out there to the building site. The executive was absolutely sure that every single truck had that piece of important equipment, but in reality, nobody really had it.

 Great topics. Phenomenal work that you in terms of negotiations. This is a topic that’s new, and I love that you were able to jump in and connect with a lot of these themes because it’s not a topic that’s talked about enough. I think you brought in some really good insights and ideas for executives, for leaders to really rethink about how do I shift thinking in the procurement organization? How do I shift thinking on the legal side in terms of negotiations? If I really want to put safety at the forefront and make sure that I’m building the right the right agreements, the right partnerships.

Sure. Absolutely. I think it’s essential.

If somebody wants to get in touch with you, what’s the best way to pick up your books or get in touch with you?

Yeah, I have My newest book is actually coming out August 27th, The Element of Negotiations, published by Wiley. It’s going to be everywhere where you buy your books, Amazon, Bands & Nobles, wherever you get it. It is basically 103 elements that is essential to be successful in negotiation based on more than 30 years of studies, looking at more than 30,000 negotiators, the way we basically just analyzed what is the typical things that the more successful negotiator is doing compared to the less successful. Besides that, you can go to YouTube and watch my channel. There’s a lot of free videos there about how we can inspire each other on becoming better at negotiation. And then you can visit our organization’s website, Smartnership.org, where there’s a lot of information as well.

Excellent. Well, thank you so much for joining me today and for exploring this really critical topic.

Thank you for having me.

Thank you for listening to The Safety Guru on C-suite Radio. Leave a legacy. Distinguish yourself from the past. Grow your success. Capture the hearts and minds of your teams. Elevate your safety. Like every successful athlete, top leaders continuously invest in their safety leadership with an expert coach to boost safety performance. Begin your journey at execsafetycoach.com. Come back in two weeks for the next episode with your host, Eric Michrowski. This podcast is powered by Propulo Consulting.  

 

ABOUT THE GUEST

Mr. Keld Jensen is an award winning international author, professor, speaker, advisor and expert in negotiations, behavioral economics and trust. He is the founder of the SMARTnership strategy. His core mission is to improve the way we collaborate by elevated negotiation strategies and the award winning NegoEconomics (Negotiation Economics).

Keld Jensen is a citizen of the Kingdom of Denmark and the USA and resides in Southern California, USA. He left the technology industry in the 90´s, as the CEO of a public company in Sweden, to pursue the opportunity to improve negotiations in the world.

Keld is the former chairman of Centre for Negotiation at Copenhagen Business School in Denmark, and is the author of 26 books on international negotiation and communication which is published in more than 37 countries in 18 languages and got more than 3 million readers.

For more information: https://keldjensen.com/

Contact: [email protected]

Keld Jensen's Book

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Fatigue Risk Management: Ensuring Safety in High-Risk Work with Susan Sawatzky

The Safety Guru_EP 109_Susan Sawatzky_Fatigue Risk Management Ensuring Safety in High-Risk Work

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In this episode, we deep dive into the critical topic of effectively managing fatigue in high-risk work environments with our special guest, Susan Sawatzky. Join us as we explore various factors that contribute to fatigue and discuss strategies to effectively mitigate risks and manage its effects. Tune in to learn how these approaches can enhance worker safety and productivity, emphasizing safety as a priority in industries where every second counts. Listen now!

READ THE EPISODE

Real leaders leave a legacy. They capture the hearts and minds of their teams. Their origin story puts the safety and well-being of their people first. Great companies ubiquitously have safe, yet productive operations. For those companies, safety is an investment, not a cost for the C-suite. It’s a real topic of daily focus. This is the Safety Guru with your host, Eric Michrowski, a globally recognized ops and safety guru, public speaker and author. Are you ready to leave a safety legacy? Your legacy success story begins now.

Hi, and welcome to the Safety Guru. Today, I’m very excited to have with me Susan Sawatzky. She does a lot of work in the safety space, particularly around fatigue management and the application of fatigue management systems within organizations, particularly in a high-risk industry. Susan, very excited to have you with me on such an important topic. Why don’t we start out with a bit of an introduction to how you got into this space?

Thanks, Eric. Yeah, it’s interesting because I’ve had a bit of a long career path. I actually started my first career as a junior high math and science teacher, and I guess you could say that’s where I learned my stress management skills, which is an area that we specialize in. But through a series of events, I ended up leaving teaching and moving into health and safety. And I worked for one of the key safety associations. And in that work, I ended up managing the fatigue portfolio for the Canadian oil and gas industry. And that was a really enlightening moment for me because I discovered my passion for managing this was quite strong. I found it was very much an under-recognized hazard, and I really enjoyed making safety information relevant and meaningful for people. Right. And so, I shifted my career and really tied that into a key focus of what I was doing, especially as I became a consultants. In terms of certifications, I have a master’s in industrial psychology, and a lot of people aren’t really aware of what an industrial psychologist does, but it’s basically a professional who helps organizations develop the systems and processes that they need to enhance their human capital, their people. And what we’ve really learned is that making businesses better for people just makes better businesses. I do work as an adjunct professor. I guess carry my teaching on a little bit in that way as well. I instruct for three different universes. To say it is also very much an honor to be on your show and share some of this information with your listeners.

Cool. So, let’s talk a little bit about fatigue and why we How do you care about fatigue within an organization.

Yeah, I think the best place to start is with probably one of the most famous studies ever done, Looking at Fatigue. And that just notes the impairment that fatigue causes when we reach the higher levels. And this study was done way back in the 1990s, but it’s been repeated so many times since. And in essence, what the researchers did is they got a lot of people drunk. And then once they sobered up, they let them become really tired. They kept them awake for 28 hours straight. And they just compared their ability to perform mental and physical tasks in both of those states. And what they found was that Now, at only about 17 or 18 hours awake, we perform at the same level of impairment as somebody with a blood alcohol level of 0.05. Around 21, 22 hours awake, we’re as impaired in our abilities as someone at the legal limit with a blood alcohol level of 0.08. And at about 24 hours awake, we’re as impaired as somebody with a blood alcohol level of 0.10, which is well over the legal limit. And if you take that information and you put it into a work application and you think about someone who shows up at the workplace legally drunk, you’re not going to give them the keys to the company vehicle and say, Yeah, just be careful out there, right?

But if somebody shows up and they’re like, I’m exhausted. I haven’t been able to sleep. I’ve not slept for several days. We just don’t have that same awareness of impairment and how it can endanger someone. It’s interesting because the National Safety Council has noted that fatigue is contributing to about 13% of all workplace injuries. I mean, that’s a significant number. More than one in 10 likely have fatigue contributing to it. I find that when I work with organizations, a lot of the incidents that are related to fatigue get overlooked. So, companies are really good at figuring out those low-frequency, high-severity incidents. The guy drove off the road at 2:00 AM. Okay, yeah, we get that’s fatigue, right? But those higher frequency, lower severity incidents are often the ones that companies miss entirely if they don’t have fatigue integrated into their incident investigation process. So, these are the incidents that often get reported as work or error. And the key to identifying or ruling out if fatigue was contributing to those incidents, it really comes down to asking the right questions and noting the precursors within an incident to recognize that and fatigue was a big part of that.

And are there organizations that are more at risk? Are there some factors that are more likely to increase the risk profile?

Absolutely. There really are organizations that would be what I would call high risk in terms of fatigue and fatigue-related issues. And I think one of the more difficult safety aspects to thinking about that is that we all know that fatigue involves not just workplace factors, but also personal factors. So, we know that when it comes to the personal factors, it’s dependent on how much quality or quantity of sleep people are getting. Do they have a lot of personal commitments? Do they have sleep-related issues or health concerns or commute a long way to work? But within the workplace, there are definitely factors that influence how high risk a company is. Some of the factors that an organization wants to be aware of, number one, high-risk schedules. Do you have shift work, night shifts, long rotations, long work hours? Those immediately put an organization into a higher risk because you’re setting up a situation where people are likely to become fatigued. Other risk factors, any driving requirements, and whether that’s driving on site, like a warehouse or mining, transportation or long commutes, all of those increase the risk. Physically and mentally demanding work will increase the risk of fatigue, but surprisingly, also monotonous and boring work can increase those risks.

Because if you think about it, when you’re doing something really boring, you start to… Makes sense. Yeah, tired and tuning out. And situations like control room operators, for example, that can be a really big issue. Anything that’s safety sensitive, and I define that really loosely, if someone No one doesn’t follow the protocols and they can get hurt doing it. I call that safety sensitive. High stress environments, especially if you got high demands from clients that you’re trying to meet. And then just general things like lack of breaks or resting areas, chaotic environments, noise, vibration, all of those add to it. And one other thing that often gets missed is the demographic of your workers. So, if you have workers of older workers, and by that, I mean, really, honestly, over 45 doing shift work, that can start to have an impact on how likely people are to be fatigued.

Is there something as well in terms of the types of shifts? Because sometimes, as an example, there’s a six on, three offs where you’re having to do early mornings and switching to late evenings or those types of pieces having a different impact versus four long days. Is that a variable as well to consider?

Absolutely. And in fact, it can be relatively complex to figure the best shift to have in relation to your organization. When it comes to shift scheduling, I often refer to a client who runs the biomathematical research on the existing schedules. But there are some general principles. In general, you shouldn’t shift people backwards. They should shift forwards, so they should go afternoons to evenings rather than evenings backwards. Yeah, other general principles are just keeping the reasonable. We know that after four-night shifts, Workers tend to become more fatigued because we recognize that by the fourth night, that sleep debt is starting to catch up and your circadian haven’t shifted you to the new shift. And a lot of the shifts that do exist, for example, the four and two, four and three, for example, those have been run through the biomathematical modeling to be determined as good shifts for those organizations. So, I would strongly suggest that when a company is looking to optimize the shifts that they have, they run that through the software and really understand where the risks are greatest.

We’ve touched a little bit on some of the patterns that can impact or increase your likelihood of having some issues around fatigue within your organization. What are some effective strategies that you’ve seen in terms of managing that fatigue risk within an organization?

When it comes to managing fatigue in large and even mid-size organizations and high-risk industries, I really have three principles that I apply. The first principle, the first main thing is that the complexity of your fatigue risk management strategy should align with the complexity of your risks and your operations. So, I’m not going to put this big, complex strategy on a medium or low-risk company that has pretty straightforward operations. But if you have really high risk and lots happening in your operations, you are going to need things like what’s called a five-level fatigue risk management strategy, which just has redundancy built into it to help ensure you’re better managing the risk. And to figure that out, I normally just do a bit of a fatigue audit and then provide them a gap analysis. Like, what do you have for risk? What do you already have in place? What are the things you need to add to really make sure that you’re managing that to the best of your organization’s abilities? I think my second key principle is that when you’re doing that overarching fatigue risk management strategy, I can design that for the company, but implementation has to be collaborative.

You have to have input from workers to operations, supervisors, across the board, if you really wanted to integrate and make a difference. There is no one size fits all. Here’s a strategy, everyone uses it. You’ve got to really have the feedback and tailor it to fit what you’re already using for safety strategies. And then I think my final one, and I know our company is a little bit unique in this approach, but I really think you should try to make your strategies quantifiable. And when you do that, you just create a clear course of action for supervisors, workers, and there’s just no guesswork. And I’ll maybe give you an example of that because that one’s not quite as clear. So, Let’s say you have a worker, and they show up, and either they self-identify fatigue or the supervisor who’s been trained, they can see it, they recognize it. First step is quantified how tired you think the worker is, and you do that on a scale. So, you can use descriptive words like a little bit tired or very tired, but you put those on a numbered scale. Next step is you’re going to have a structured conversation between the supervisor and the worker.

And again, every question that the supervisor asks gets rated on a numeric scale. So, it’s not just the qualitative answer, there’s a number. And then it’s really easy to take those numbers and say, okay, well, if self-identification and discussion led to this number, here’s the list of countermeasures that you should be looking at doing. And it could be everything from have someone grab a cup of coffee to take a nap before they start shift to, we’re not putting any safety-sensitive work in front of this person because they’re just not going to be safe doing it. So, when you quantify it, I think it just makes all the decision making so much easier. And those are the three big principles we apply when I work with companies. Sure.

And what are some of the set challenges that you face or that fatigue management approaches will face in organizations?

That’s a really good question. And I think it’s important to think about that when organizations are working to bring in fatigue risk management. Knowing those barriers ahead of time is just really useful in anticipating them and then working to overcome them before they block your progress. Right. Some of the big barriers I see is lack of training. If your organization, and by that, I mean your workers, your supervisors, even your contractors, if they don’t really understand that fatigue is actually a health and safety concern, if they just see it as, Well, that’s part of the job, or that’s what we have to do to get the work done, you’re going to face barriers right off the top. It makes sense that people don’t always see it because as a society, we pay people and reward fatigue. You get paid more to work the night shift or the longer hours. So, we’ve incentivized it. So, it is a little bit of backtracking to say, okay, well, now we see that this creates risk. I think another issue that lack of training is, workers will just have their one or two go-to strategies, and they won’t have a big toolbox of strategies.

I have those one, two that I always use, but I don’t know about all these other ones that could help me better manage fatigue. And then There is definitely the Superman mentality. So, it’s just what I term. I mean, everyone can relate to that concept, right? The workers who are like, I’ve done this for years. I only need five hours sleep. Fatigue doesn’t impair me at all. I’m good. I’m good. I’m good. And research, hands down, shows that over time, the more and more fatigued we are, our impairment does increase, but we become less and less aware of how it’s impairing our abilities. So, it makes sense that people don’t think it’s impairing them, but it definitely is. I think another big barrier that I often see is employers that don’t fully recognize the risks to their organization when they’re not managing fatigue. So, they might not see how it’s impacting things like worker health, which, of course, can impact your worker’s compensation or your benefits and even absenteeism. Of course, worker safety, not always recognizing those incidents, but other areas like productivity or employee retention or even just your overall work culture. Tired and cranky workers tend to create more conflict in the workplace.

It’s not such at the right place to be. So, all of those can have an impact. Right. And I think one of the biggest barriers overall that I see is that, especially in certain industries, it’s simply perception. So, in some industries, it’s acceptable. In things like aviation, for example, or even long-haul transportation, you can pull over and have a nap on the job. That’s all right. But many industries, sleeping on the job is just seen as lazy and incompetent and not acceptable. And this really does bother me a little bit because I think a nap as short as 10 or 15 minutes can help with at least low levels of fatigue. So, letting someone take a normal break that they would already have and go for a 15-minute nap, that might be completely unacceptable. But that same worker could go for a 15-minute smoke break, and nobody has an issue, right? So, I think challenging those perceptions that people have about sleep and napping on the job, that’s a really big barrier to be aware of.

And we’ve talked about this before on the podcast. Are there ways that you’ve seen that work? For example, in tech, they often will have an official nap room, or they’ll have special chairs that encourage people to nap that essentially are helping create a new paradigm around What is acceptable here?

Absolutely. Yeah, there’s physical changes you can make within your work group, within your work environment, for example, napping rooms, as you mentioned, or even treadmill and ways for people to stay active if they’re in a control room environment, for example. But I’ve also seen companies that go ahead and put in these napping rooms, and no one uses them because it’s still the culture that it’s not really that acceptable or who are you to have to go for a nap? The rest of us are just fine. And so I think influencing the culture is really your biggest one, making sure people are aware of why we care and why we want to manage it. But there are a lot of things environmentally, so napping rooms, but also lighting, ergonomics. There are many things you can do that will reduce overall fatigue people are feeling.

This episode of the Safety Guru podcast is brought to you by Propulo Consulting, the leading safety and safety culture advisory firm. Whether you are looking to assess your safety culture, develop strategies to level up your safety performance, introduce human performance capabilities, re-energize your BBS program, enhance supervisory safety capabilities, or introduce unique safety leadership training and talent solutions, Propulo has you covered. Visit us at propulo.com

Are there differences by industries that you’re seeing in terms of strategies that do work around fatigue? In some environments, it’s a legal requirement. You talked about long-haul trucking as an example. There are requirements around rest and up that are legislated. What are some of the practices you’ve seen around by industry that work well?

I think one of the reasons that fatigue is often under managed in a workplace is that with the exception of only a few industries like transportation or nuclear, fatigue is just not well regulated at all. Sure. And even some industries that do regulate it, like ground transportation, The legislation isn’t always aligned with what we know about human fatigue and circadian rhythms, and it can sometimes even inhibit the ability of people to manage fatigue in the work, right? So, although if the legislation is really good, it isn’t a catch-all. They can still have issues in those industries. But employers in other industries where there’s no legislative framework around it, they have to really go above and beyond to fully manage that risk. And I mean, a big piece of that comes down to recognizing how it’s impacting your company and some of the negative impacts you’re already having in terms of safety and health and whatnot. Employers that do bring in comprehensive fatigue risk management, they’re really choosing to do so based on their understanding of reducing risks. So, reducing safety risks and recognizing the financial advantages when they increase worker productivity and retention and overall worker health.

OSHA really overall for most industries, rather than setting legislation, they just have recommendations when it comes to fatigue management. And of course, And one of their key recommendations is providing worker training and education so that people are at least aware of the hazard. And to me, that one makes a lot of sense. We train on so many hazards in the workplace, and yet I’ll go into high-risk industries and high-risk schedules and say, When’s the last time you did fatigue training? And they’re like, oh, I don’t know. Maybe 10 years ago, we talked about it. It’s funny how that one just doesn’t get trained on the level that people should be aware if they’re dealing with a hazard.

I think you touched on a point there in terms of the legal requirements. The legal requirement is the minimum requirement. But as you said, they’re not always designed with the best medical guidance and advice. Sometimes you can rest on saying, I’m meeting the legal requirement, but it doesn’t mean you’ve eliminated fatigue. It’s how do I go above and beyond? As you mentioned before, there’s a lot of very negative incentives Overtime being one of them, and how overtime gets allocated, specifically in some industries, where I remember we talked in a prior episode of this podcast, even in healthcare as an example, that in the UK, they legislated how many hours people could work, but it didn’t stop the extreme overtime that was occurring because the incentives are still there. In some cases, some industries, when you’re getting to double overtime, triple overtime, it can be very lucrative to work those long days and risky.

Yeah, I couldn’t agree with you more. And sometimes it’s not even the employer that’s putting up the barriers in terms of fatigue management. Sometimes it’s the union or the workers themselves. I’ll share a quick story about that. I was doing some work up north in the Yukon, actually, and I was working at a mining organization and doing some training. And I walked in the door and the head of the union for the miners walked up and said to me, Lady, because it’s a mind, and he goes, Lady, if you’re here to tell us that we have to change our shifts, we’re walking every last one of them. And I’m like, Okay, it’s all right. No worries. I’m just here to share some information, do some training. And so we did the training. And as bad luck, I guess, would have it, they did have a fairly major incident and one that could have caused a lot of fatalities. It was pure luck that it didn’t cause fatalities, and they could recognize it completely as caused by fatigue. And so, I went up to the mine about a month after this, and the exact same guy, Frank, I’ll never forget him.

He walks up to me, and he goes, Yeah, okay. We’re open to some conversations. So, I think The training can just play a really big part in that. It’s not going to overcome the lack of legislation and certain industries. It’s going to take a lot of work to really move that culture forward to recognizing and managing fatigue. But I do think getting the information out there is a great way to start.

It’s also a topic that we’ve never learned. You don’t go to school and learn about how to sleep. You don’t hear or learn about this as you your career, except in some industries. I started in aviation, and in aviation, there was a lot of focus around fatigue, mostly around managing jet lag. And doctor would come and present and teach, and there’d be very practical applications around it. But in most other industries, nobody comes to talk about sleep, fatigue, and managing it.

Yeah, you are 100 % correct. And it’s interesting, we talk about the three pillars of health, those three decisions that we make every day that it has such a huge impact on our health and wellness. And the first, of course, is nutrition, and the second is exercise, and the third is sleep. And we tend to know quite a lot of information about nutrition, and we know the latest hit workout and running and all of that. Tons of information on exercise. But yeah, sleep is just not as well known in terms of the science behind it and the things that can help us sleep better and nap better. And yeah, I agree. It’s really one of those areas that we haven’t tapped into in terms of awareness and education that we really need to.

And in some industries, I think there’s also some reluctance to address it because you’re starting to touch the out of work environment, starting to start reaching into your home and how you rest and the home circumstance. And I know for some executives, that can be a scary piece because it’s one thing to control the work environment at work. But here, sleep is not something you normally do at work unless you have nap time.

Yeah, absolutely. And it’s a little bit like a lot of human risk factors. It’s that Squishy part of safety. It’s hard to put together a perfect SOP that’s going to manage all those risks. You can do that when you’re looking at confined space and working at heights, but fatigue is just not that easy. It’s so much more complex. And I think you touched on what is really one of the foundational pieces in managing fatigue, and that is you can’t just bring in a bunch of policies and procedures and expect to manage fatigue in your organization because you’re only addressing the workplace factors. Unless you really engage your workforce and bring people on board to recognize that fatigue is a health and a safety issue that impacts all of us, that’s the only way you’re going to start to have an impact on some of those personal outside guide factors that influence fatigue in the workplace.

Absolutely. Thank you so much, Susan, for coming and sharing some of your experience around fatigue management and how it can be a key contributor to safety outcomes and some ideas around how to make a positive impact in this space.

Yeah, it’s been a real honor. Thank you so much, Eric, for having me on. I appreciate it.

And if somebody wants to get in touch with you, how can they do that?

Absolutely. People can reach out through my email. It’s Susan, S-U-S-A-N, and then @wearein-scope.ca, so I-N and then a hyphen, and then scope.ca. Also, our website, which is also in-scope.ca. You can go there and check us out and feel free to reach out.

Perfect. Thank you so much, Susan.

Thanks.

Thank you for listening to The Safety Guru on C-suite Radio. Leave a legacy. Distinguish yourself from the past. Grow your success. Capture the hearts and minds of your teams. Elevate your safety. Like every successful athlete, top leaders continuously invest in their safety leadership with an expert coach to boost safety performance. Begin your journey at execsafetycoach.com. Come back in two weeks for the next episode with your host, Eric Michrowski. This podcast is powered by Propulo Consulting.   

ABOUT THE GUEST

Susan Sawatzky is the President of In-Scope Solutions, a company dedicated to managing human risk factors or “The People Part of Safety” with a focus on fatigue risk management, stress management, mental health and wellness, enhancing healthy workplace cultures, and psychological health and safety in the workplace. Susan leads her team in providing awardwinning training based on a belief that emphasizes the importance of engaging people with the content and fostering a deep understanding of its relevance to their work and lives.

Susan is an instructor with the University of Alberta, the University of New Brunswick, and the University of Calgary, instructing Fatigue Management, Safety Management Systems, Business & Leadership, Human Performance Leadership, and Psychological Health and Safety, among other courses in their various OHS Programs.

Susan’s specialization in fatigue risk management began over a decade ago when she managed the fatigue portfolio for the Canadian Oil & Gas Safety Association. Since then, she has assisted numerous organizations in conducting fatigue risk audits, developing customized strategies, integrating fatigue mitigation measures into their workflow, and implementing fatigue-based technology. Her clients span through numerous industries all across North America.

Susan is also an international speaker and keynote conference presenter. She has presented for a variety of conferences and organizations with notable clients including the American Society of Safety Professionals, the Global Conference on Fatigue Management, and the National Aeronautics and Space Administration (NASA).

For more information: www.in-scope.ca

Susan Sawatzky, MA Ind. Psych, B. Ed, CRSP, HSA

President, In-Scope Solutions

[email protected]

P: 403-874-8271

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The Power of a Safety Agreement to Boost Safety Culture with Ken Roberts

Dr Nippin Anand_The Power of Organizational Learning

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Don’t miss this engaging and enlightening conversation with Ken Roberts, who brings over forty years of rich experience in mining, heavy industry, and construction. Ken shares invaluable insights on how frontline workers can buy into safety by building trust within teams and understanding the profound consequences of their actions. He emphasizes the importance of creating a safety commitment agreement for frontline workers to truly embrace safety in their daily lives. Ken also introduces the concept of ‘Convenience Kills.’ He discusses its stages and explains how organizations can effectively engage frontline workers in a powerful safety agreement to enhance their safety culture.

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Real leaders leave a legacy. They capture the hearts and minds of their teams. Their origin story puts the safety and well-being of their people first. Great companies ubiquitously have safe, yet productive operations. For those companies, safety is an investment, not a cost for the C-suite. It’s a real topic of daily focus. This is the Safety Guru with your host, Eric Michrowski, a globally recognized ops and safety guru, public speaker and author. Are you ready to leave a safety legacy? Your legacy success story begins now.

Hi, and welcome to the Safety Guru. Today, I’m very excited to have with me Ken Roberts. We’re going to have a fun and exciting conversation. I can predict it based on prior conversations that we’ve had. Ken has a program that talks about convenience skills, a book on it as well. We’re going to dive into it. He’s also talked about something really cool that he calls the agreements culture. Ken, welcome to the show. Really excited to have you with me. Let’s get started with your story in mining and how you got started moons ago.

Wow. Such a great story, too, Eric. So please, hang on to your seat. So, my story started many, many years ago. 1981, I was 16 years old, and I went to visit my friend who lived in a place called Southern Cross, which is a mining town. Western Australia is a mining state. We have the biggest mining company in the world, BHP, pretty well owns us. I ventured to Southern Cross. I visited my friend, and we’re a bit sneaky, you see. I’m 16 years old. He’s 17. We drove to the pub, you see. We’re going to go into this hotel. We looked all of 12, and we walked into the front bar, and we’re sitting there having our first ever beer and looking at each other. The next a minute, this big old miner comes over. Cole, his name was. He had a big bushy beard and mud all over his boots. He comes in, he wraps his arms around us. He goes, hey, boys, you’re looking for some work. I was on school I’m in school holidays, and I thought, Yeah, I’m looking for work. Yeah, that’s us. My little high pitch voice. He’s all right, I’ll pick you up in the morning.

Me and Jeremy were standing at the front of his house, and along comes this old Yuit, this old mining Yuit with the numbers on the side and coal in the driving up. He says, Get in, boys. We jumped in and he threw us a can of Coke. He goes, this is Coke. This is the best cure for a hangover. He took a big swig. That was our first ever safety.

Oh, my goodness. So, we drove onto the mine site, and there I am.

 I’m a 16-year-old in sand shoes and a tank top. And when I’m shoveling, you see, just all day, there’s a hole in a conveyor belt. Rather them to stop and fix this thing, they thought they’d hire me for the day. And I just shoveled all day in this sand, this big pile. I look at the end of the day and the miners come up and they said, Wow, good job. You want to come back tomorrow? And I did that for a week, and they said, would you like a full-time job. So, I rang up Mama, says, Mama, I’m not coming back to school. That’s it. And that was my first ever venture. I was earning more money than she was, and she’s a schoolteacher. Went to university, and here I am earning more money than her at 16. And that was There was no such thing as safety back then. It was more about survival. How do you nimbly get around all of the gear without hurting yourself? So that was my introduction.

I think one of the things that struck me is you said, then safety started coming along, but nobody enjoyed safety. Tell me more.

 Well, we used to have a lot of fun, you see. You could get to the gold room by jumping in the front of the loader bucket, or you could jump into the back of the Yuit. I was driving the Yuit at that stage. I was 6 now. I didn’t even have a license for the road. I remember once I was reversing the vehicle and just being a little bit young, I suppose, and I nearly reversed this thing over the side of the pit. I jumped out and I looked down and there it is, hundreds of feet down there. We didn’t have any wind rose. There was no real signage or anything, and they had to get a loader to pull me out. But it was fun. We really enjoyed it. I used to love going to work, 16, 17. Went underground when I was 17. I remember the first day on the site, I was working around the brace up the top and the shift boss, old Doc Snell, you see, he comes up with his glasses and he says, Kenny, we need you to go down the hole tonight. And I’m thinking, you bet.

 Yeah, absolutely. Go into the changer and grab yourself a pair of overalls. So here I am with these big overalls. I don’t know who they were, and floppy rubber boots. I jumped into the skip, and then he looks at me, he goes, Rob, you’re not 18, are you? And I thought, Oh, that’s it. He’s going to pull me out of the hole. But as I stepped out, he pushed me back in and he goes, no, you can go down tonight, but listen, if you hurt yourself, I’ll bloody kill you. That was my second safety message.

Oh, my goodness.

But I loved it. When we went to work, it was fun. It wasn’t very safe, Eric, but it was a lot of fun. And so, over the years, I’ve noticed that as I progressed and I started getting roles as leaders, supervisors moving up in management roles and safety came in, it was so much more control. The idea of fun, I felt, was being replaced by control.

You then had an aha moment later on in life that really took you from living in a min environment, living around safety, to really having a spark and new ideas when it came to safety. Tell me a little bit about that time.

Well, that was too. So, I’m in and out of mining and construction as well. I got an apprenticeship as a carpenter and then went back on mine sites building. And when I was about 38, I was going through my midlife crisis, as we may Maybe most men do. And I joined a group called the Mankind Project. I did this special weekend, which is called the New Warrior Training Adventure. And it was about having a look at myself and how I was showing up and what were the things that I was doing, and the consequences of my actions were creating a dynamic where my relationship was failing. I had children to two different women at that stage in my life, and I wasn’t going anywhere. I didn’t have much purpose. And I started to see, and they showed me some principles: accountability, personal responsibility, what are the consequences of your actions? These are things I’ve never heard, especially not in the mining game. But I took it like a fish to water, and I really started to look at how I wasn’t taking ownership for my actions. And so, as I became more proficient in facilitation, and I started to get some qualifications in the field.

I really love the idea that I could actually literally change myself through changing the way I felt, the way I thought, the way I behaved, what were the consequences of my actions in my personal life. And as I started getting roles as a construction manager, and I moved into safety eventually, there was the same philosophies could be applied in the workplace. I had work teams that were not achieving any real passion in their work, basically. They were not finding any meaning in what they were doing. I started to apply these personal development techniques, and I found that I was encouraging them to find a little bit more satisfaction in what they do, that they could go home at the end of the day, that their job meant for something, and that they were able to get a sense that their attitude was able to create a workplace which was a lot of fun because we had all these controls, you see. Go out, do your JSA, take time, take charge, take five, all of the different names that we have for things now. But Where’s the fun? Where’s the enjoyment? And that was the epiphany that it was leaving.

There wasn’t any sense of joy in what we were doing anymore. So, I made it an effort to try and bring that back, and I felt it was starting to be recognized as a person who was able to connect more with the work crew. 

And I think one of the pieces that you shared with me before that I really liked is the element of the power and agreements. And We had some really cool stories around how you got people to follow rules that was not the traditional way. Tell me more about that because there’s some really cool elements in that part, and it’s connected to that aha moment you just walked through.

It was definitely in personal development. In the Mankind Project, we do this thing called accountability. Most men end up in situations in their life, and I was one of them, where I didn’t follow through with my word. I would say that I was going to take the kids out for the weekend, but if a good footie match came on, that went by the wayside. Or I promised the wife that I would be taking her somewhere or doing something with her, or even just simple commitments around home. I was never taught. My father didn’t show me these things, and especially not in the early days in the mining. The idea that you can make an agreement, follow through on that agreement, or own up to something when you didn’t keep it. So, we would sit in meetings, and if I arrived at a meeting five past seven, I would be asked by the facilitator, So Ken, what was the agreement? To Are you here at seven? Did you keep that agreement? No, I didn’t. So, what did you make more important? What did you do instead? Where did you think that not keeping that agreement was going to work out for you?

And then the big question, what’s the impact? What was the impact of you not keeping that agreement? Well, of course, I kept the meeting back. Now I’m standing here looking like a fool. I’m bringing shame upon myself because it’s ultimately, what is the impact on me? And so, these questions, they were really foreign to me. So, I used to start doing pre-start meetings. So, team, what time did we agree to be here? Seven, Ken. Cool. So, did everyone keep that agreement? And then a slowly a hand goes up. And I arrived here. And so, I would run that process. And then I started to apply it to things like, say, working at heights. You got a working at heights team. And you’d be, as a supervisor, about to send them out in the field. And so, it’s like, have you got your PPE? Check. Have you got your risk assessments in place? Great. Do you have your training? Have you got your permits in place? And then I would say to them, good. So, before you go into the out into the field, I want to ask you this question. What will be the consequences if I walk out into the field and you’re not wearing your PPE?

And when I first started this, of course, it’s a smile. Oh, we’ll put them back on. I go, Well, no. What if we applied something that really made you think about what the impact might be if we don’t keep this agreement? And eventually, we’d get to a negotiation. We would negotiate terms where they would say back me, all right, if you come out in the field, Ken, we’re not wearing our PPE, we will have to do retraining. We’ll go back and get our working at heights, because obviously… So, the whole goal is to get them to create what the consequence will be up front if they can’t meet the agreement. Now, I can tell you, Eric, over the years, it’s just amazing how we develop this conscience. You say, oh, this is a real agreement. And There’s consequences in place. Now, I really need to keep this. Now, it’s happening like we just did it the other day in the refinery here at Olympic Dab. For years, people have been taking their phones into the tank house. One time, the supervisor said, well, let’s make an agreement here. What if? Because there’s safety issues. If you drop a phone into one of the tanks, there’s an acid reaction.

And also, so texting your girlfriend while the overhead crane’s rushing around is not really conducive to your own self.

That’s a good idea. 

Good idea. So, we just made a… Just called it out. So, what are we going to do about the phones? And one of the guys standing there said, well, you know what? We’ve been banging on about this for 20 years. If you take your phone into the tank house and somebody sees you, it’s a written warning. Now, I was a little bit thought, wow, that’s pretty harsh. You’re going for the joke here. But everybody agreed. They said, yeah, you’re right. Why do we keep going on about this? So, we got a little note, a texter, got it out onto the whiteboard and we said, so it’s with the team, the negotiator’s no phones in the tank house, consequences, written warning. Now, that was months and months ago. We have not had this issue yet. We’ve seen it yet. But people start to develop the idea that this is an actual, really clear engagement with each other, and it builds trust, Eric. We have now built a level of trustworthiness. I myself am trustworthy. I can keep agreements, and I also trust you because you can keep agreements. Its just personal development introduced into the workplace.

I think the magic of this is you’re co-creating Most organizations, they go straight to the consequence, but it’s not co-created with the employees, and so they don’t feel a commitment to it, and then they fight it, union grievance, et cetera. But here you’re getting them to say, okay, what are we going to do? What’s the consequence? Getting them to create that buy-in, that commitment. And 20 years couldn’t get it right, and now you can get it right. Simple change. 

It is a simple change. Well, we used to make up the consequences, you see. Some leaders, and I included, we didn’t have really clear expectations. They’re ambiguous. They’re gray. Do you have rolled up sleeves? No. Our letter of offer said you’d wear your PPE in a certain way. Rolled up sleeves is not really to do that for reasons where it can get caught in machinery and things like that. But people still did it. When we started making agreements, Okay, PPE. Let’s make an agreement here. And who agrees that we’ll keep our sleeves rolled down and wear our PPE as designed? And when everybody says, Yeah, okay, but this negotiation, some people will say, well, look, I’ve got to go into this part of the area where it’s really hot and I need to somehow get some personal comfort. So as a leader, I might be able to negotiate. All right, well, let’s put a risk assessment in place. What will you do with the sleeves? Well, I can wrap some tape around them. So, we’re actually talking about things now that we never used to talk about. They would be expected or implied around things because we’ve opened up the idea of negotiation.

 The work crew now have a say in the decision making. I think that empowerment has given them some ownership in their work tasks that they never had before.

 It’s backed by research. If you look at the psychology of influence, it highlights the very same concepts you’re talking about in terms of get people to put skin in the game, and they’re more likely to follow through.

 Well, and I think we should be extending this more than safety. What are some other aspects of a culture that are really important? Trust, not being talked down to. We I encourage people to speak up all the time. But sometimes when they do, we’ll say, well, let’s not talk about that now. Some leaders find that they lose control when people speak up. We’re trying to teach the leaders now that if you’re in a pre-start meeting and you’ve particularly asked, all right, team, any agreements to discuss? And someone will pipe up and say, Yeah, I’ve got one to discuss, and they might get a little hot under the collar. Well, they’re invested. They’re engaged. Why would we try to block that down? I encourage him to come out, vent his feelings, a bit of silence, and say, okay, so what’s been the impact for you, man? Tell us. Underneath the emotions in any workplace, there’s always an impact on somebody, and we really go there. But that impact is psychological, could be physical. More often than not, it’s about a person’s belief about themselves. And quite often, safety doesn’t allow that belief to come out.

 Everyone has to act the same way. I remember inductions in the early days. No common sense in the workplace. This idea that you don’t think for yourself, just follow our procedures and you’ll be safe. I’m bringing it back, you see. I want to bring common sense back. There’s going to be a renaissance in common sense.

 The worst I ever heard was, I’m only paying you from the neck down.

 Yes. I used to hate that one. And you think about an induction room, right? You’re sitting there in a classroom. There’s a row of desks. You’re sitting there, you got a pen and paper. And what do you do? You do a test. I can think of better ways to do inductions.

 So, if people commit and they come up with their rules, have there been cases where people break those commitments? And then what happens?

 Well, we’re human beings, aren’t we? Yeah, of course. The process is two-pronged. So, you have to be able to set an agreement. That’s fine. How do you reset one? How do you allow human fallibility? I said it, Eric. You see, human fallibility in the workplaces is a foreign word. You can’t make a mistake. And especially in mining- We all make mistakes.

 When have we not make a mistake?

 How do we create a workplace where mistakes are part of the deal, and we are able to create a space where… Because I’ve been in the I’ve been in pre-start meetings where I’ve been in the work crew and someone’s had an incident and in comes a lead and say, Right, you broke the bloody lost time injury frequency rate. Now we’re bugged. I don’t want to see any incidents today. I got to… And this idea that we don’t. Yeah, it doesn’t. And so, the agreements model allows somebody to stand up and own something, but we take the energy off the person. And the way I’ve been able to do that is with the work teams and the leaders, we create what I call culture goals. What are the things that you’d really like to see in the workplace? Now, I’m a little sneaky. What I do is I meet with the work crews, and I say, What’s so stuffed about this place? What don’t you like? What is it about coming to work that’s restricting you from, I believe, finding some meaning in your work, finding that you are appreciated for and valued for what you do, and that there’s some sense of fulfill at the end of the day.

 When we flip those, then it’s usually about we create a workplace where you can speak up, where there’s 50/50 respect, where our voice is heard, we have a say in the decision making. And these are really common themes across most workplaces where we do this process. Now, if I put that culture goal and I write it up and it’s sitting there in the pre-start room, now what mistakes or even misdemeanors are based against is not about me and my character, but about how are we not fulfilling our culture goals, which we created as a team. Now what we can say is, so did you keep that agreement? Yes, or no? Well, what was the impact on our culture goals? When you take the energy off of the individual and it stop blaming them for their behavior, there’s another one, you see, this idea of behavior in the workplace. Don’t get me started on that one. See, behavior is something that’s instinct. It’s something that’s evolved through generations. But conduct, we have control over. So, I prefer to call it conduct-based safety, to be honest. But when you’ve got the culture goals up there, now we can say, all right, so do you believe in the culture goals?

 Anything we have to tweak? Is there something about it that you haven’t bought into? And most times I say, no, I’m just being human. But here’s the deal. What was the agreement? I didn’t keep it. No. What I made more important was this, and I see the impact it has had on you. I want to get back into, say, integrity or back into agreement with the team. And I’d like to reset that. Would everyone like to support me? Now that’s clunky. They don’t actually talk like that. So, I’m paraphrasing. But the energy is, if we want to be able to, you can see my picture of the hill at the back here. The idea is that we’re all trying to get into a sense of teamwork. And teamwork is allowing people to make mistakes, allowing people to find their trust again by remaking agreements. So, it’s not about punishing anybody. It’s not about picking faults with somebody’s personality or their behavior. What is the agreement to the culture goals? And would you like to maintain that? Yes, we welcome you back into the fray.

 This episode of the Safety Guru podcast is brought to you by Propulo Consulting, the leading safety and safety culture advisory firm. Whether you are looking to assess your safety culture, develop strategies to level up your safety performance, introduce human performance capabilities, re-energize your BBS program, enhance supervisory safety capabilities, or introduce unique safety leadership training and talent solutions, Propulo has you covered. Visit us at propulo.com.

 I want to pivot to convenience skills. But before we go there, you met somebody who’s been on this podcast before, and not because of this podcast, but you had an amazing encounter and a great aha there as well. Tell me a little bit about that.

 You’ve met him, Theo Venter.

 Yeah, Theo.

 That was an amazing experience for me. I was working with a company that was having some problems with their safety on a BHP site, and I’ve got a lot of experience with BHP, 25 years, in fact, as a consultant through basically every mine site that they operate in Australia, from BMA to Iron Or right across Nickel West and now Olympic Dam. I remember they said, oh, we’re going to bring this speaker in to help you, Ken, with the culture. I’m going, Yeah, that sounds great. I sat at the back of the room, got my laptop on my knee. You see, I’m arrogant. Theo started talking, and then slowly my laptop comes down. He really grabbed me with his story. He was up in a work basket, and he took his gloves off to access a 10-millimeter nut. But at that time, you see, I had investigated hundreds and hundreds of incidents, and I kept seeing this pattern in every single case, bar none. There was this idea that right at the moment of impact, a work crew were trying to get the job done. It’s like our biology. See, it closes everything out. We just focus on, here’s a task.

I’m really challenged. I need to get this job done. What do I got to do? Get this job done. And so, the idea, am I going to go back to the workshop and get a ladder, or am I going to stand on that drum? Am I going to crimp this hose and just quickly change the tap off at this nozzle over, or am I going to go back to the tap and turn the tap off? And here he was, living proof that this idea I was thinking of, convenience. The idea that convenience is the root cause of all workplace incidents and accidents had been shown here right before my eyes with this guy called Theo. So, I went up to Theo afterwards. I said, Theo, we really need to talk. And he’s thinking like, yeah, I get this all the time. I go, no, no, we really need to talk. And he says, well, he’s looking at his watch. Sorry, but I’ve got to be out of here. I’m going to see to this remote mind site in the middle of nowhere. I need to get going. And I said, oh, yeah, me too.

Where are you going? He says, Rocks be Downs. And I said, I live there. And he looked at me and I said, well, this is serendipity, isn’t it? So, he went on one flight. I was on another. We arrived there two days later at the Rocks by Tavern. I said, Theo, I know why you took your hands out of your gloves. And he goes, Yeah, looking sideways like, where is he taking this? I said it was convenience, wasn’t it? You could have gone back to the yard and got a tool, or you could have turned the power off, you could have I’ll go with the basket and check the risk assessment. But right in that moment, what was the most convenient choice for you? And he said, Yeah, it was. And his eyes lit up. And we were silent for a while. And I said, We’re onto something here. Why don’t we join up and write a book? And so we wrote Convenience Kills together, and the rest is history. It’s starting to really make an impact. It was mainly because of a chapter in a previous effort I had called Convenience Kills. People were talking to me just about that a lot.

They’re saying, Ken, this thing about convenience, you’d so right. I remember my phone going off in my car, and I was just about to reach over to answer it while I’m driving. I thought, Oh, yeah, convenience. Convenience kills. So, we had to take note. And the impact it’s having now, we remind work teams before they go out in the field, hey, be careful. Convenience will lure you today. It’s in your biology. That’s why we have the wheel. That’s why we have refrigerators.

Theo’s story, for those that haven’t listened to that episode, is basically he was doing electric work, and you always do it with big rubber gloves when it’s energized. And literally, there was a bolt that he couldn’t just get quite right and took one of the gloves off just for a second. But that particular part should have been safe. And if I recall, it just slipped a little bit, and then he made energized contact, 22,000 volts going through his body. In the other part that was interesting is, I think it was a week or a couple of weeks prior, he had seen somebody else for the first time break the cardinal rule of doing work without rubber gloves. So, he had also gotten a signal that maybe that cardinal rule is not as cardinal as I think it is.

Well, I’ve done a lot of asking. I would catch people immediately after an incident, and I build trust and rapport with them. And I usually say, look, I’m not here to ask you about this, not about investigation. What I’m really interested in is what was going through your mind immediately prior to the impact. And time after time after time, again, they would say, I just needed to get the job done. So, I’ve discovered that in the heat of the moment, all of a sudden, our brains, our biology, are absolutely determined to get this job done. We call it Swiss cheese model, and we’ve got all sorts of behavioural-based ideas about why a person takes a shortcut. But I found it is because there is no other thought in our mind in that moment. In Theo’s story also, you expand that. He covers so many different layers. Agreements. He had an agreement with his wife that he would look after himself, had an agreement with his father before he came to South Africa, that he would make a fist of it and not stuff this up, as he said. So, the agreements model was reflected a lot in Theo’s story as well.

 And trust. He was there, he was going to… He’s sitting there and he’s got a black mark around his arm. And he asked, what’s that for? And we’re going to have to amputate. And they’ve come at him with five signatures. You see, they’re all signed except the fifth one. It was his signature thereafter. And he’s going, no way. But before he goes under anesthesia, he pleads with the plastic surgeon, please, Dr. Ann Newey, who he now has a great relationship with. He had to trust it as he fell under anesthesia that he would do his best to save his arm. He wakes up in the morning, here, shake on it, Theo. Trust, I think, is the glue that holds any workplace together. I’m worried that safety has become more important than trust. My feeling is if we can build a workplace where we keep our agreements, where we’re able to show trustworthiness, and we have camaraderie at a deeper level, deeper connection, the safety would naturally take care of itself.

You talk about convenience skills. You’ve got a culture hill that comes with it. What’s the impact of introducing this concept that convenience can kill? How does it help a team member?

What I’ve been able to do is I went back to the science. I felt that if you have a look at the basis of agreements, it’s on the consequences. What are the consequences of any action, especially of not being able to keep a commitment? And so, the model that I’ve been following for a long time was called OARBED, O-A-R over a line, B-E-D. And I think Robert Kiyosaki and the well-known proponents of personal development used this, the O stands for ownership, A for accountability, and R for responsibility. And with the line, to stay above the line, you would have heard that concept, means that you don’t go to blame, excuses, and denial, bed. And so, I’ve been using that for a while, but it just wasn’t… There was no traction. I’m trying to introduce it to work crews. And basically, people say, what, you think that I’m not accountable? So, they switch off. I heard somewhere, I think it was on YouTube, a guy was on a video, and he said, Why all bed doesn’t work is because if you’re above the line, you’re good, and if you’re below the line, you’re bad. I thought, that is so true.

Here I am promoting the idea that we don’t accuse a person’s behavior, take the shame off that so that they can take ownership. No one’s going to own anything if they have punishment for doing so. So what I did was it came to me, a guy here on site, Kenny Manumea, was a manager who first employed convenience skills. He was the first one to see it with work with his work groups. And he introduced me to tribal leadership and the idea that there are five cultural stages. And I got that idea and I thought, so it goes from stage one, which is life sucks. Stage Two is this suck, or I suck. And then it goes through stage three, four, five until you get to a life’s great culture. But I turned it around to using Australian cool localism. And that’s stage one at the bottom of the hill is it sucks. It’s a person who says, you know what, just pay me the money. I’m only here because I have a mortgage and I’m not really bought into this. They probably have low self-esteem. The idea of agreements and keeping commitments wouldn’t be high.

And basically, from the Orbed model, blaming other people, having excuses, and denying. The thing about this model, though, is at stage one, if your HR department has done their job, we don’t really bring those people into the organization. But occasionally, even I go there, this place sucks, but we can jump out of it pretty quickly. The next stage on the hill, I call nothing changes. Now, this is a clique of people who quite often will engage in conversations talking about how this place never changes. What are they bringing in that for? Not another one. Gee, we tried that last time, and it didn’t work and not going to work this time. Now, they take up quite a chunk of energy in a workplace. The problem for a leader is the moment you engage at that level; you’ve lost the mantle as a leader. At the top of the hill is a person standing there, hands in the air. I’m great. I made it. I took the ownership. I was accountable. I call it agreements. And I changed responsibility to respect because I felt that respect was probably ownership, accountability, responsibility mean the same thing. 

So, I changed A to agreements and R to respect. The problem with the person standing at the top of the hill is, there’s still a lone wolf. It’s like, I’m here. I made it. I’m good, but you’re not. Because I’ve got things. I want to go places. I’ve got progression. But it’s a necessary stage, you see. But at the top of the hill, at least you can become a leader and you can say, hey, my attitude, my mental approach to being in this workplace was able to create a level of stability and leadership for you to follow. But if you’re a leader and you go back down the hill and engage with people that nothing changes, you might be there, look, I’m going to introduce something, but it’s not going to work this time, and you join into those conversations. You have basically diminished your role as a leader. So, we say this, if you’re a leader, you can’t ask anyone follow you if you’re not at least at the top of the hill. So, I remember when I said this into a supervisor’s workshop I was running, and I remember one guy, Ryan, he’s sitting there, his hands between his knees.

I go, Ryan, what’s the matter? And he says, I just led a priest start meeting from the bottom of the hill. And I went, yes, you’ve got it. And so, they all made an agreement with themselves. Why don’t we just, if we’re not at the top of the hill and we can’t get ourselves up there, let’s ask someone else to run the meeting for us. So, this concept that our own personal attitude and our own demeanor can affect the rest of the work team is so important. It’s about taking ownership of my own attitude, but especially as a leader. And then, of course, the moment I reach down the hill and drag a few nothing changes up, I’ve jettisoned myself into were great. The idea that as a collaborative organization, the teamwork, it always feels more empowering than doing something on our own. We’ve got the model up on all the pre-start meetings now, and it’s really simple. Hey, team, where do you think we are on the hill? And now you have a visual, immediate, real-time, finger on the pulse. Oh, this is where the culture is right now. And a lot of people will say, Gee, we’re right down the bottom there. 

Now they’ve got an opportunity. How do you correct it? It’s simple. The signpost says ownership, agreements, and respect. Obviously, if we were blaming others and we’re not taking ownership for the consequences of our actions, obviously, it’s going to throw us down the bottom of the hill. But now you have a visual representation. I don’t think that’s ever been done before.

What I love is it’s in colloquially speak, it resonates with the frontline team members. It’s not an academic model. It’s really to drive that conversation you’re talking about with the team members in terms of where we are and how do we need to show up differently, reframe the current state to address this.

Yeah, and I’m trying to take the stigma off it. It’s no longer above or below the line. I don’t know if I can say this, but I can say it like this. If you’re on the left-hand side and you’re at the bottom, you’re pushing it uphill. If I’m in a pre-start and I’m saying, who needs support? I don’t know what it’s like where you Eric, but in Australia, that’s a little bit… It’s not real. That’s not how we talk. But if you say, who’s pushing it uphill? Yeah, that would be me. Great. Who needs a hand? Yeah, it’s very Australian. But if we talk in the language that’s not condescending. I think safety can be condescending. I think not because we want it to be, but we have so many rules and we have so many expectations, and they’re necessary, totally necessary. I’ve been in safety for over 20 years. I absolutely buy into it. But how do we do it in a way that is natural and as part of our culture? Brings me to the next point, which is- Go ahead. Who believes in it? Safety. You see, 40 years in the game, one of the things that I just can’t get my head around is, I’ve asked people this all the time, do you enjoy safety?

Do you believe in your safety system? I have never met one person yet in my 40 years of mining and construction and heavy industrial, put up their hand and say, yes, I believe in it, or yes, I enjoy it, probably because of my culture. But why I feel it now, my voice has changed because it really affects me. How is it that we’re not buying into the one thing that’s absolutely there to save our lives, that’s there to keep us out of harm’s way? And so, I’ve dedicated my life. My passion and my purpose are to bring back that joy I had when I was a young man but do it safely. How can I create the empowerment that I had that I was making my own decisions, but now with the insights that I have as an older person, an experienced person, how can I still have that joy with the idea that safety is absolutely necessary to keep me out of harm’s way? I think if we find that answer, we will all be billionaires, but it’s so important that this changes. I can’t wait until I have a team of people who say, we love safety.

We love our safety, man. It’s cool. You should see what we’re doing with our safety. And they might be terming it like psychological safety, which I believe is more important than anything. If I can be psychologically safe, I will be empowered to keep myself physically safe. I think that’s a really important It’s an important point. 

I love the topics you introduced. I think the power of the agreement is something that we often miss. And I think this element of going straight to consequence blame or punishment, as opposed to saying, how do I lay the foundation so that we don’t end up there? I think that’s a very powerful, simple thing that anybody can implement. It doesn’t take a lot, just how you frame things as you start. Then the other one is really in terms of this element of convenience and how do you relate it to Kraft employees in terms of simple constructs, simple ideas in a way that they speak, but also highlighting when you’re stuck Back in that moment, Theo, I remember, I just needed to get the bolt on. But he could have gone down, he could have done in many different ways, but it’s just that moment, tunnel vision of I need to get this done that can get you in arms’ way.

Well, I call it the backstop. If you are in what I call the heat of the moment. Now, things are great when you’re in the pre-start or in the crib room and you’re writing your risk assessment. Yes, if this happens, we will do that. Yes, we have this control in place. But in the heat of the moment, when everything changes, what’s going to kick in? And I believe that that is a deeply invested engagement with your work environment before you go out and do the task. When my mind is totally focused on taking that nut off, when is it that my biology will then ask me the question, is this in line with my principles. So, we rarely have our principles worked out in advance. That’s why I go with the culture goals. We create a workplace that empowers communication, camaraderie, respect, and the idea that we can all speak up in the workplace without recrimination. Now, if that was my mantra, I think I’ve got a better chance of being able to process what I’m about to do that could be dangerous through that prism. See, here’s the thing about Theo, and I think this is really important, and this is why the Culture Hill works.

Theo is up in the basket. Nico has a go. He can’t do it. But see, Theo is the go-to guy. So, you always go, Theo, you have a go, mate. They swap over. Now, Theo is there. Nico is in the basket right behind him talking to the safety observer down the bottom, right? Now, if I’m a lone wolf, and I’m even… This is the dangerous part about being at the top of the hill. I’m good. I’m going to say, I’ve got to get this nut off at all costs. It’s up to me. I’m the go-to guy. I can do this. What if this had happened. What if the prism was, I’m in a team, we’re great together, we collaborate, we can solve these problems as a team. All Theo had to do is elbow Nico in the ribs. Nico, you think I should take my gloves off. You think about that moment right there. So, you’re either going to be the lone wolf or you’re going to be in the wolf pack. Now, that can only be determined by the culture of your workplace. If you create a wolf pack mentality where collaboration is key and where you can work together and solve problems together, and that you are empowered to have a say in the decision-making process.

So, People won’t feel that. They won’t be empowered to speak up, and they won’t be empowered to use collaboration and teamwork unless they feel like they have a sense that they were part of the decision-making process. And That’s where the agreements come in. Team, any agreements to discuss? That sentence there is my purpose. If I can get every single pre-start in the planet, just kick off their pre-start meeting with team, any agreements to discuss? You think about that. Now everyone’s invited to talk about their culture. Yes, I’d like to raise something about respect. Or yes, I’d like to raise something about the housekeeping. Or yes, I’d like to raise something about that I don’t really understand the task I’m about to do. To be empowered to have a say is about what is the basic agreement that you have a voice, you can speak without the fear of recrimination, that your part of a team, and what you say matters to us. If you can build that and get that culture happening, and we’re starting to see the green shoots of that now, where everyone has an equal say just in that moment, that first 20 minutes at the start of the day, now we can start to create a place where safety is elevated because of the collaboration.

No more lone wolves. Sure. Most incidents are caused because of the lone wolf syndrome. I’m on my own. I can do this. I’ve got to get this done, as opposed to, what would the team think if I did this? I don’t know of any other method that can appeal to the subconscious and conscious minds in that way, because it appeals to us that we have a say.

Ken, thank you so much. This has been a really fun conversation. Somebody wants to get in touch with you. You’ve got your website, conveniencekills.net. Any closing thoughts? I love your storytelling today.

The closing thought is If we can create more enjoyment in the workplace, we will get more engagement. If we can create more engagement, we’re going to be able to have people who buy into our systems and buy in. See, the reason why they’re not bought in is because they haven’t been able to raise the parts that they’re not bought into so that they can be resolved.

Excellent. Thank you so much for joining me today, Ken.

You’re welcome, Eric. Thank you, listeners. Looking forward to the next time.

Excellent.

Thank you for listening to The Safety Guru on C-suite Radio. Leave a legacy. Distinguish yourself from the past. Grow your success. Capture the hearts and minds of your teams. Elevate your safety. Like every successful athlete, top leaders continuously invest in their safety leadership with an expert coach to boost safety performance. Begin your journey at execsafetycoach.com. Come back in two weeks for the next episode with your host, Eric Michrowski. This podcast is powered by Propulo Consulting.  

ABOUT THE GUEST

With over forty years of rich experience in mining, heavy industry, and construction, Ken Roberts is a pioneer in transforming workplace cultures. He is the creator of the ground-breaking ‘Convenience Kills’ program, designed to move cultures from being convenience-driven to being consequence-driven, through his innovative “Agreements Culture” formula, which promotes voluntary accountability and ownership. His extensive global experience in enhancing safety cultures directly tackles key workplace challenges like low morale and conflict, fostering a sense of camaraderie and empowerment within teams. Ken’s dedicated efforts significantly boost safety, productivity, and leadership effectiveness, leading to profound improvements in organisational dynamics and outcomes.

For more information: https://transfoorm.com/

EPISODE NOTES

Transfoorm™ Culture Hill

The Culture Hill illustrates the progressive stages of cultural development within an organisation, with each stage representing a significant shift in attitudes, behaviours, and shared values. It is inspired by the ‘Tribal Leadership’ model from Logan, King and Fischer-Wright. Here’s an explanation of each stage depicted in the image:

Culture Hill by Ken Roberts

LH Signpost – Blame, Excuses, Denial: This phase is located at the base of the hill and characterised by a culture that deflects responsibility. Instead of taking ownership, there’s a tendency to blame others, make excuses for failures, or outright deny responsibility. It’s a reactive stage that hinders growth and learning, where individuals avoid accountability.

  • “It sucks”: These individuals embody the LH signpost showing little to no enthusiasm for investing the effort needed to overcome the cultural obstacles before them. They resonate with the inefficiency of their current circumstances. A notable absence of dedication to transformation is present, with the dominant mood being one of discontent and a resigned belief that the existing conditions are permanent. Either HR didn’t do their job or that signpost needs to turn into an exit door.
  • “Nothing changes”: Further up the hill there’s dissatisfaction that company inaction is responsible for their inaction. “Nothing changes” is marked by frustration, as there’s awareness of the need for change, but either the pathway to change is too hard, been tried before but failed, not expressed in terms of the work crew’s values, or there’s an absence of momentum or support to make it happen. Arms folded they form cliques to reinforce their paradigm and make them right.
  • “I’m good”: Reaching the peak of the hill signifies a moment of self-realisation and positive affirmation. When asked how they are, the response is always “I’m good.” It’s here that individuals start to recognise their own ability to effect change, marking a turning point in personal accountability and a shift towards a more proactive and positive attitude. If there’s any downfall it’s the difficulty to shed personal achievement and accolades aside for the benefit of a collaborative effort. 
  • We’re great”: Coasting downhill now, the other side of the hill represents collective achievements. “We’re great” signals a culture of collaboration, mutual support, and collective accomplishment because it feels better to share the experience with others. It represents a proactive, positive culture, where the focus is on shared success and ongoing improvement. The moment someone turns to help others up the hill from the “I’m good” stage, their effort is met with a sense of purpose and meaning.

RH Signpost – Ownership, Agreements, Respect: At the other side of the hill, these elements reflect a mature culture where individuals and teams have taken the journey through the various stages and emerged with a strong sense of ownership over their roles and actions. There’s a commitment to living up to the agreements made, and a deep respect for one another that permeates the culture, contributing to an environment where individuals are valued and accountability is a shared responsibility.

The terms “Convenience” and “Consequence” at the top and bottom of the image respectively, illustrate the choice between the easy path of short-term convenience, which leads back to the base of the hill, and the path of understanding and embracing the consequences of one’s actions, which leads to the summit and beyond into a culture of collective excellence.

In essence, The Culture Hill is a metaphorical journey from a negative, reactive state to a positive, proactive culture that thrives on ownership, accountability, and respect.

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Safety Is All About Learning with David East

Dr Nippin Anand_The Power of Organizational Learning

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Join us to explore the profound lessons and our understanding of safety in high-risk fields with our special guest, David East. In this episode, he brings his deep expertise in Human & Organizational Performance to discuss critical risks, learning from incidents, and the interconnected factors behind them. Drawing on examples from aviation and his experience in the Royal Australian Air Force, David shares his insights on transitioning to a learning zone, emphasizing that safety is all about learning. Tune in to gain valuable insights!

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Real leaders leave a legacy. They capture the hearts and minds of their teams. Their origin story puts the safety and well-being of their people first. Great companies ubiquitously have safe, yet productive operations. For those companies, safety is an investment, not a cost for the C-suite. It’s a real topic of daily focus. This is the Safety Guru with your host, Eric Michrowski, a globally recognized ops and safety guru, public speaker and author. Are you ready to leave a safety legacy? Your legacy success story begins now. 

Hi, and welcome to the Safety Guru. Today, I’m very excited to have with me David East. He’s an Air Force veteran from the Royal Australian Air Force, as you’re going to hear from his accent very soon, has made a career out of it, but also a huge thought leader in the human factors, human performance space, and hop. So, David, welcome to the show. Very excited to have you with me. 

 Good morning, Eric. Thanks for having me, mate. 

 Great. Let’s start out by your passion in safety. How did it start? Where did your journey begin? 

 Yeah, my background. I joined the Air Force in the mid ’90s as an aircraft technician. I’ve been working around planes my entire career. I worked for 10 years fixing planes. Then I changed over to crew as a flight engineer and a load master on C-130s. Now, my safety journey. It has been an interesting one because when I was young in my early 20s, safety was the furthest from my mind. I don’t know how I didn’t hurt myself more than I ever did. I got through it pretty well, injury-free. But as a young fellow, I didn’t really care too much about safety and just did what I needed to do to comply. It wasn’t until I became an expert That I really started thinking, All right, now I’m in the back of this plane a lot. I have a lot to do with the outcome of this flight, of what we’re doing. I better start paying some attention. But the critical thing that happened to me was I became a human factors instructor, well, facilitator. I was put through the human factors course. Back then it was called CRM, the crew Resource Management. Now we call it NTS, Non-Technical Skills. 

That really got me on the road to safety. It’s all about education. Now, how have I gotten to the point where I’m super passionate about safety? Just realizing some gaps within the workforce. They’re not big gaps. It wasn’t because people didn’t care. I was able to influence people in the safety space and the human factor space, and I enjoyed it. I started my side hustle, and I still do a lot of work within the Air Force around safety. I just find a passion, and it works. 

 One of the things we’ve had several guests come on the show with background in Aviation Air Force. One of the things that I know when we first spoke is you really advocate for a more proactive approach to safety, which I think is so critical. Tell me a little bit more about how we learn from events, but even before an incident happens. 

 Learning from events, that’s really important, isn’t it? It’s the fourth principle of learning and improving is vital. Within defense, everywhere that you go, pretty well has a pretty good safety suite on their software system. Defenses are really good. We have a very good We report everything from the very serious incidents right down to the miners. That safety suite is fantastic. It’s got a lot of data in there. But how do we learn from that? But actually, I From time to time, I have an issue with how we learn from that. Because often what happens is the safety representative within your workplace will normally just send an email. But here’s the critical safety events that have This occurred this month, this quarter, this year. We are supposed to then just read that email and glean the lessons learned from it. I don’t find that as a very good way to learn at all. I think to learn in the safety space, it really is about face-to-face. You’ve got to get face-to-face with people, whether it’s a facilitated session or just having conversations in the crew room with other workers, other people, and just start talking about incidents and see where the conversation goes. 

 That’s where the real learning happens. That, I often find also doesn’t happen as well as it used to, especially around the junior. In defense, we call it we’re all aviators. We run around the junior aviators, that crew room discussion on safety topics just doesn’t happen. We’re generally just learning by osmosis through one or two courses where we learn one or two case studies. And that’s about it. I like to keep the risk conversation alive. Matt Confer from corner industries in the US. He’s coined the term sticky, which is stuff that can kill you. And that’s fantastic. If you go to junior aviators and say, all right, let’s talk about the stuff that can kill you while you’re doing this job, while you’re out there on a Hercules doing an engine change or whatever job it is that you’re doing, what are the risks? What can kill you? A lot of young people, they don’t know. They’re like, oh, I don’t know. You’ve really got to drive that conversation, haven’t you? But once you get them used to those conversations, let’s have a sticky conversation. They understand the risks and they get to own the risks. 

 That helps them learn a whole lot more than an email of the aviation safety accidents that have occurred in the last period. 

 I think one of the things learning, you’ve got a good point that it’s got to be very immersive. It can’t just be an email. One of the things I’ve seen is at least when it is communication, this was in aviation, it’s very targeted to who receives it. If you’re flying a certain type of aircraft and the issue has to do with that certain type of aircraft, those are the people that receive it. Whereas in business, often it’s these mass broadcast, so you get flutter with a lot of things that don’t relate to your job as an example. But the other element is learning from things like the near misses you talked about, some of the little things. In business, I was talking to one audience not too long ago, and we’re just translating it for an aviation, a crash is equivalent. It’s a serious event, just like you would consider a siff event on the ground. At ground level, you’re thinking about serious injuries or fatalities. Is the big thing that could go horribly wrong. But too often people are learning from the cuts, the scrapes, the bruise, fingernails. They’re looking at trends that have no correlation with serious events, and they’re not opening the door to all the other things that may be going. 

 So, they’re not fixing the real issues. 

 It all comes down to, I think if you want to learn from those minor events, you need to understand the controls that are in place and to find out if those controls are effective, I guess, don’t you? Yeah, right. Also, with your point, you talked about how aviation, you might get specific to a specific aircraft type, whereas business, you just get a broad shotgun approach. That’s really interesting because the question is asked, how does this relate to me and how can I relate it to me? That’s a very difficult thing to do. I think we have a very strong reliance on rules and procedures, admin controls. We think that they are the critical controls that are going to save us from a serious incident. I think we also… A lot of organizations, the Air Force, we have a very strong, just culture. 

 Yeah, that’s a key component, right? 

 It’s predominantly no blame, and we try to learn from it, of course, and that’s important. But we still don’t… I was talking about those sticky conversations. We still don’t understand the critical risks and the critical risk controls. We don’t understand why they’re there. If they’re engineering controls, especially, sometimes they’re obvious, but sometimes they’re not. If you’re a brand-new aviator on the flight line and you see a brand-new piece of equipment, you don’t understand why it is built or designed in a particular way. Sometimes because the lessons learned have been built into that vehicle, hopefully, so the critical controls on it work and it makes it simplified. But we need to, from the executive level, top-down management. It’s important. Of course, it’s important. But top-down, they want us to make sure that we’re following rules, which, of course, is important. Those controls are important. But The guys on the floor, they’re going to follow a procedure. Therefore, they’re going to follow the rules, of course. But it’s not until they understand the critical controls and the critical risks. So, when something goes wrong, they’re the ones that have the ideas that can fix that, and they can understand it better. 

 Because if something goes wrong, it’s going to be the worker that’s out there doing the job that’s going to get hurt, isn’t it? We don’t want them to carry that extra risk. We want them to understand it so they can work with it, work around it, and hopefully, fix those that risk, those critical controls. So that next time someone has an accident, hopefully, the outcome is a horrible SIF event or an aircraft crash, hopefully it’s just something minor. When we get the plane on the ground or someone just has a minor injury, and we talk about all these minor events and don’t have a lot of big things to talk about. But that’s a utopian world, isn’t it? 

 Yeah, but it’s something we can strive for. I do believe you can eliminate aviation. You can eliminate serious events. If we look at aviation, I was pulling up some stats in the US several years back, and In the 1960s and 1970s, on commercial aviation, there was roughly one person dying every second to third day. To last 15 years, where only three people in commercial aviation lost their lives. That’s a substantial difference in outcome. If you focus on the right things, you can drive the right bike and it becomes, essentially. 

 I completely agree. You know the aircraft that I predominantly have worked on, the Hercules in Australian Air Force, we have never had We’ve had a fatal accident with him. We’ve been flying him since the late ’50s, early ’60s, I think it’s been with the early. 

 It’s an old plan. We’ve updated the aircraft. 

 Of course. I would hope so. Never had a fatal accident with them, which is a fantastic record. 

 There is a lot of… Obviously, our publication suite, it’s a live document. It’s developed over the years. It brings in live rules. The training is fantastic. We trust it. Another big thing is we trust our aviators to fly them. You might have a junior in their early 20s, a guy, girl in their early 20s flying that plane. We put a lot of trust. That’s the same in all aviation, isn’t it? You train them, you put a lot of trust in them to do the right thing. Aviation is just one of those industries where it’s just done really, really well. 

 Absolutely. You touched briefly on the topic of just culture. Tell me more, because that’s a very key component to get to the near miss reporting so that you can build the learning culture. It’s something that I think a lot of businesses still struggle with because it’s this element of, I need to learn, I understand that, but is there an element of accountability and how do I balance this through just culture? 

 It’s just a word, isn’t it? Just culture. It means a lot. It means that we need to… If something does go wrong, that there is effectively no blame around it, but there also needs to be accountability, and that’s super, super important. 

 That’s the key thing. 

 It is. Blame fixes nothing. Error is normal and blame fixes nothing are the first two principles. And everyone understands that, and everyone can look at them and go, Yeah, that makes sense. But it’s not until you really get into them and try to understand what happens. So, I’m very big on the brain body contract. What happens to a person in their mind and physiologically when something goes wrong and someone points the finger at them, because that hurts. It really does. It wipes down deep. And that’s a core memory that you will keep forever because it brings out an emotion, doesn’t it? A lot of people think that because it’s a no-blame culture, they’re not going to get in trouble. And that’s well as much as far as it’s going to go. But what you get then is you get a lower level of accountability. So, you get people that are just cruising along. They’re just in a happy zone, and they don’t really mind what happens to them. It’s not until you give them… Sure, you’ve got the no blame, but until there’s some motivation, are you motivated to do your job? And guess what? 

 If something does happen, there’s going to be some accountability. Definitely, if you’ve done something wrong, if there’s a violation 100% there’s going to be some accountability. But we need to be accountable for what happens when something does get wrong. And what happens then, if there’s too much accountability and no blame, you have people living in fear of I’m going to work. I don’t want to get in trouble for doing something. But if there’s a healthier level of psychological safety and emotional intelligence around it and a healthier level of motivation and accountability, then what you get, you get yourself up to the top level where you’re really in that learning space. I’m happy to take the hit. I’m happy to put my hand up and say, hey, look, I actually made a mistake there. That was my fault. And this is why I made that mistake. I didn’t follow the procedure. The control was wrong. Whatever led to that mistake happening or whatever the outcome of that mistake was, if it was a bad one, let’s learn from that. But get yourself out of the cruisy zone, get yourself out of the fear zone, and get yourself above all those, and get yourself into that learning zone Where, yeah, I’ll take full responsibility or not necessarily take full responsibility. 

 I’m just a worker. Error is normal. But what was the outcome of that error and what can we learn from it? So that when that error happens again, and it will, probably by me, how do we make sure that no one actually gets hurt by that? And once we’re in that learning zone, you’ve got Then you’ve got a true just culture. It’s important that it’s done correctly. 

 I think one way I lived, somebody was explaining it in a prior episode, is that there’s just culture Sure, it’s about removing blame, but there’s still accountability. Because with the two pilots, there’s very strong accountability on each other that’s built. You touched on CRM. CRM is really about building that accountability, the communication between each other. There’s peer-to-peer accountability that sets in. But the position and length of the choice of words is that there’s still a consequence. But the consequence doesn’t necessarily mean it’s a negative. It may just be We discovered there’s a gap in our training, or maybe you need more training in this particular scenario. We’re going to put you in a simulator with scenarios that are similar around it. You get to walk away and there’s no conversation, essentially. It’s just we want to learn from anything that can happen because when you’re in the air, it’s highly unforgiving if something happens. We learn from it, but there could still be a consequence, just not a negative punishment in the way we normally talk about it. It’s not that we’re avoiding termination or things like that, although it’s much more about the learning that happens there. 

 This episode of the Safety Guru podcast is brought to you by Propulo Consulting, the leading safety and safety culture advisory firm. Whether you are looking to assess your safety culture, develop strategies to level up your safety performance, introduce human performance capabilities, re-energize your BBS program, enhance supervisory safety capabilities, or introduce unique safety leadership training and talent solutions, Propulo has you covered. Visit us at propulo.com. 

 I’ll tell you one thing I got to do which was fantastic. I’ve been an air crew for many years, but for the last three or four years, I’ve been on the ground doing ground-remanded roles. One of those roles was working with the safety management system within the support system of an airfield. We’re talking about the people who load aircraft, aviation, firefighters, aviation refuelers, and the people that run the fuel farm and all the fuel systems throughout the base. We got to introduce some human factors and got to introduce some safety training courses to that workforce, which was fantastic. It was the best job I’ve It was cool. But there was one crew that worked at the fuel farm, which is where we store all the fuel, the jet fuel. The fuel farm at this base, it’s fairly old. It was built in the 1970s when we bought F-111s because we needed a significant amount of fuel to run those things. They’re awesome jets. It started to show its age. Still works, of course, but it was starting to show its age. By me, What I mean started to show its age, a weld would start to leak. 

 It might just be a pinprick leak. They’d have to fix that, for example. The guys that worked there, they lived in fear. Their accountability was really high, and the blame was really high as well. 

 Whenever something wrong- Which is not good. 

 These guys had only worked there for a year or two, we’re getting caned for it. I rolled in with a couple of my colleagues, and we made a learning team, effectively, which was, this is not an investigation. There is no blame. There are no punitive measures to be taken here. We just want to understand what is happening in your workplace. We put it on a whiteboard, and I said, Let’s learning 10 is, what are your issues? We’re not going to talk about solutions. I only want to hear the problems. And of course, I let them have a pretty good whinge. But the outcome was we got a really good list on the whiteboard of some of the real issues that this problem, that This place was facing. Some of them were admin-based, some of them were engineering, etc. And from that, I was able to go to the commanding officer with this list and say, hey, sir, look, this is what is happening at your fuel farm. He goes, okay, I didn’t fully understand it. I knew we had a problem, but I never fully understood it. From there, they were able… Six or eight weeks later, we had the DG Log, the Director General of Logistics. 

 The guy in charge of logistics for the Air Force. The equivalent for America would be like a two-star general for logistics. He came out and they let… Actually, let one of the younger fellows there explain to him some of the issues because he was the one that understood it. He was really nervous, but he did a great job and explained what was going wrong here. He went, Cool. Now I understand it. He helped with funding to help fix it, and they prepared that. A lot of it, actually, they haven’t just They’ve prepared it. They’ve put in a system to rebuild the whole thing anyway because they need more capacity. That’s a classic example of how going into a workforce and saying, we’re not here to punish you. We’re here to learn and understand. The outcome of that was absolutely fantastic. I saw one of those guys a couple of months ago in Emblem when I was up there, and he said, oh, look, what we started back then was fantastic. I’ve been working around this industry for 10 years, and that day that When you came in and started talking to us in a learning fashion was the turning point. 

 That’s what I put out to everyone. It’s just having a conversation and just try to understand the controls, what’s fouling and how you can fix them. 

 So simple yet so powerful. 

 It’s just human interaction face-to-face. It is powerful, isn’t it? 

 How do you shift leaders’ mindsets around this? You talked about this environment that was previously very high accountability, very high blame. How do you shift mindsets around this? 

 That is a good question, Eric. I don’t know. To be honest, I will be completely honest. I haven’t yet had 100% success in shifting a leader’s mindset as an enduring to an enduring level. I will be honest with that. Maybe it’s my personality. But I think the hot principles, I’ve been through the hop principles with a bunch of leaders, and they resonate with them. But it is so easy. It’s human nature to go back to… It’s very easy. We are hardwired to blame people. We are. You just watch any movie throughout all of our history, we are very hardwired to blame people and to hurt people, unfortunately. I don’t know why that is. 

 But it’s also easier, right? Because the last point of failure is a person. Yes, normally. Even if you go precondition right before that failure, then you’ll get to something that’s maybe they were fatigued, they were stressed, which again, you could easily say, Well, you were the one who’s supposed to sleep, as opposed to for me to really understand the chain of causality, how the system factors came in, all the various things that caused this person maybe to be fatigued and make this error, or the gaps in the training, That’s a lot harder. 

 It is. There will always be a human at the end of it, won’t there? Yes, as you said, given the fact that we come up with these systems in our mind, we invent them, we design them, we manage them, We operate them. We are heavily involved in everything. That’s the human nature. I guess when we are hardwired to blame, when we are hardwired to want to find someone to pin this on so it doesn’t come back to them or the C-suite or the executive suite, it’s all about I guess that’s why I like the hot principles, because so many times I’ve been able to go to my management and say, Hang on, now your response to failure really matters. We had a failure this morning, and the way you responded was probably You need some coaching on how to deal with that response better because you didn’t handle it really well, because those people that were involved in that incident or accident, who really had nothing to do with why it happened, but they were the ones that were the last ones to touch it. You actually made them feel pretty bad about that. But having said that, if you’ve got someone… 

 My current boss is actually quite good, a very intelligent person. He’s super intelligent. A lot of the times you’ll find that people who are super smart haven’t got very good social skills. Well, this guy has actually found the way to have pretty good social skills, so it leads his team pretty well. He sets us up with a level of trust, and that’s what it comes down to. He trusts the worker. I work in an office environment, but we plan missions for all of the AMG aircraft, air mobility aircraft, all the transport aircraft. We plan all the missions. There are so many things that can go wrong with the mission, even in our planning phase. He trusts. There might be a brand-new operations officer who’s straight out of training. They do a couple of weeks of training, and they’ve got someone beside them. They’ve got a little wingman to help them out. But he gives them a level of trust that a lot of young people would never have in executing that mission to make sure it goes off. He can make some decisions at 10:00 PM at night when a C17 breaks down in America that other 21-year-olds might freak out about completely. 

 But if something were to go wrong with that, the next morning when he finds out about it, he’s like, Yeah, okay, that happens. That’s completely okay. What can we learn from it? 

 Which is a red response. 

 It’s perfect. But that has been… I introduced the whole principles to him a number of years ago, and I drive them on him. I hold him accountable for those principles. Hey, you said you like these things, and your response to failure matters. And now his response to failure is quite good. It’s excellent because no one feels punitive like measures from that, which is fantastic. So, it’s a lot about you’re The question was, how do you get leaders to really look after their teams, to not want to be the blame and punishment people? It’s just about having a champion that gets in their face all the time and holds them accountable because that is super important. So once again, it comes back to face-to-face communication and relationships, doesn’t it? Often hard to do because often you don’t have access to all of the executive team, do you? So, you’ve got to be the right person, right person, right place, using the right equipment. It really, really helps. And who understands the big picture. And who can be held accountable when something goes wrong. Yeah, that’s important as well. 

 But I think it starts with a level of ownership that’s very strong. To be able to do this, you have to take very strong ownership of the role and responsibilities and also the flaws. I think as well, the element that I’ve seen, unfortunately, in some organizations, they will take something like hop and say, blame fixes nothing, and use it as a transference of blame. Instead of blaming the employee, now I’m blaming the senior leaders, because the senior leaders created the system that allowed it. But it’s not about shifting blame, it’s about learning. That blame fixes nothing is about just let’s understand the full system and all the interdependencies that are connected. 

 I know. It is so funny how you said, they don’t blame that person, but they blame the next level up. We love to find someone to blame them. 

 We love to, yes. Unfortunately, it’s convenient. It solves a lot of issues when you simply blame. But I think the other element is it’s not about absence of accountability because I think that’s one area where I’ve seen a lot of leader’s struggles. I don’t fire people. I remember I had one person I talked to, and he says, Yeah, we have a great safety program. We call it an at-will safety program. You make a mistake, I fire you. That’s the extreme level of blame. Yes, you’re not going to hear about a single thing that went wrong. You’re just going to have calamities after calamities if you take that approach. But you still have accountability. I would argue that the level of safety ownership I’ve seen in aviation is much higher than anywhere else. That comes from a high level of personal accountability and team accountability between the pilots as well. 

 I’ve got a friend who works for a construction company, and she says that… I’ve done a little bit of work with a few companies outside of my own, with my own business as well. Yeah, you see this all the time. But blame and punishment is just everywhere. It’s a thing. It is very challenging to change that mindset from the top down. Whereas from the bottom up, they’re like, Yeah, we love this mindset. This is great. We don’t want to get punished. But it needs to come from the top down, I guess, doesn’t it? It probably needs to be both. But anyway, my friend has been able to convince the executives for her construction company of the hot principles and learning teams and the 4Ds and having sticky conversations. They said, Yeah, cool. We really love what you’re talking about. It resonates with us. Here’s the red carpet. They basically rolled out this massive, long red carpet for her program and said, Yeah, make that happen. We will support you 100%, which is fantastic. Imagine that. If every Hot professional had that treatment, they’d be very, very happy. I track her I talk to her quite often and say, hey, how is it going? 

 Is it actually working? Because, yeah, are the hop principles, are they just a philosophy? Or are they something- They have to be more than that to work. To be meaningful. 

 They absolutely do, Eric. Are they just a philosophy or are they just a set of values? Or is there some real meat in it that is actually beneficial? She says, no, it actually does work. The workers love the approach where they know when the safety person comes in, they’re not going to get in trouble. They’re not going to be talked about all the things that went wrong. She talks about all the things that go right What is working well, and talk about the critical controls which the workers… She has helped the workers understand what isn’t happening right. And they love that approach because there’s no, hey, look, this happens, so don’t do Make sure you wear your proper PPE. They don’t have those conversations because they don’t have to, because they really trust the workers. And that trust works both ways. And the company seems to be doing really well as a result, which is fantastic. 

 That’s cool. David, thank you very much for your thoughts and insights on HOP and some of your experience from aviation in the military. Any closing thoughts for us? 

 I’ll just reiterate the point. If you want to be a good safety leader, just get out face to face, talk to people, understand them, understand the critical controls, understand the critical risks, and help your workers do the same. You’ve got a whole system of safety behind you. You can use that whenever you need to. But if you have that approach, I think you can do better in the safety world. So good luck in doing it. Eric, thanks for your opportunity for doing this today. It’s been good fun. 

 Good. And if somebody wants to get in touch with you, how can they do that? 

 LinkedIn is best by David East. And I’ve got, because there’s a thousand David Easts in the world, mine’s got a little hand emoji beside it, so I stick out. So, feel free to get in touch. I love having these conversations with like-minded folk and also non-like-minded folk who are happy to challenge me and challenge some of these principles because those conversations are always interesting as well. I have drunk some of the cool aid, but it’s not the only way. There are many ways to do safety. This is just the way that works for me. Happy to have those conversations. It’s good fun. 

 Thank you. Safety is about learning. I think that’s the big takeaway. 

 That’s what makes it sexy, Eric. Actually, safety can’t be sexy. Anyway, thanks, buddy. 

Awesome. Thank you so much, David. Really appreciate it. 

 Thank you for listening to The Safety Guru on C-suite Radio. Leave a legacy. Distinguish yourself from the past. Grow your success. Capture the hearts and minds of your teams. Elevate your safety. Like every successful athlete, top leaders continuously invest in their safety leadership with an expert coach to boost safety performance. Begin your journey at execsafetycoach.com. Come back in two weeks for the next episode with your host, Eric Michrowski. This podcast is powered by Propulo Consulting.   

ABOUT THE GUEST

David East is an accomplished Human Performance, Safety Management System & Leadership Consultant with a passion for enhancing workplace cultures, safety systems and optimising human potential. With extensive experience in multiple industries, he operates CrewFusion, a consultancy offering comprehensive training, facilitation, and advice to organisations seeking to improve cultural, safety & leadership practices across any workplace setting.

David’s expertise lies in developing and maintaining robust Safety Management Systems, and he is particularly specialised in the aviation sector. However, his diverse background also includes successful engagements in construction, emergency services, logistics, and healthcare safety systems. His broad industry knowledge allows him to adapt his skills and insights to meet the unique challenges and requirements of any sector.

While running a successful consultancy business, David continues a career in the Royal Australian Air Force (RAAF). Beginning as an Aircraft Technician, he worked hard to rise through the ranks to become Airmen Aircrew serving as a Caribou Flight Engineer and later as a C130J-30 Hercules Loadmaster. This extensive operational experience provided him with firsthand understanding of the critical importance of safety and human factors in high-pressure environments.

For more information: https://crewfusionteambuilding.com.au/

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